Starting with the 2019/20 season, JAKO are starting a four-year cooperation with German Bundesliga side VfB Stuttgart. In the future, the dark reds will play in JAKO jerseys. Following the slogan WE ARE TEAM, next to the equipment of the professional team JAKO will equip all junior teams from the junior academy of the VfB with jerseys and other team sports. JAKO attach importance to the fact that the VfB according to its team sport philosophy in its individual, distinctive design with the continuous Brustring will occur. This is flanked by extensive JAKO and football-related advertising appearances in the immediate vicinity of VfB Stuttgart.
In addition, JAKO will act as the official partner and presenter of the VfB football school in the future, thereby underpinning JAKO’s activities to be a reliable partner for all footballers from youth to seniors.
VfB Stuttgart as by far the largest sports club in Baden-Württemberg and JAKO as one of the largest team sports suppliers in Germany are already looking forward to the cooperation of two strong and home-based partners from the region.
Rudi Sprügel, JAKO founder and CEO, said, “With VfB Stuttgart, the footballing figurehead of the region and one of Germany’s traditional clubs will soon be wearing JAKO. As a partner and official supplier of VfB, we are proud to be united in the chest ring. JAKO and VfB, it just fits together. Not only because we have a common home and always strive for optimum interaction with sporting ambition. But primarily because we live team sports in all facets and offer all athletes – from beginners to professionals – the perfect equipment. Together with VfB, we also want to develop innovative jersey concepts and individual products and combine them with the highest quality standards. We are already burning to be able to present the jerseys for the 2019/2020 season to the players and, of course, the fans in the name of the chest ring.”
Jochen Röttgermann, Director Marketing and Sales VfB Stuttgart, “After an intensive exploration of the market and numerous discussions with many interested parties, we decided in favour of the best solution for VfB. JAKO is a company on course for growth, as VfB is rooted in the region and pursues ambitious goals. JAKO guarantees top professional equipment and support for our teams from the first team to the children of the VfB football school. Last but not least, with the complete package of equipment and sponsoring, we are generating significant additional revenue that will allow us to pursue our ambitious sporting goals. We thank our longtime partner PUMA for the good cooperation and are already looking forward to the new partnership with JAKO.”