Thursday , April 25 2024

Business of Football

MLS announces multi-year partnership with DoorDash!

Major League Soccer announced today a multi-year partnership with DoorDash as the official on-demand delivery platform of MLS, MLS NEXT, and eMLS. To kick off the partnership, MLS NEXT and DoorDash are launching “MLS NEXT Delivering Access presented by DoorDash,” aimed to empower the next generation of soccer stars. Starting …

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adidas & Nashville SC unveil 2022 The Homecoming kit!

Nashville SC have unveiled their new 2022-23 primary uniform, The Homecoming kit by adidas. The electric gold jersey is a celebration of Nashville SC’s new 30,000 seat stadium, the largest soccer-specific stadium in the United States and Canada, and the passion of its fans. The Homecoming Kit brings a vibrant …

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Everton FC suspend sponsorship arrangements with Russian companies USM, Megafon & Yota!

English Premier League side Everton FC have today, March 2 come out with a statement suspending all their commercial sponsorship arrangements with Russian companies owned by Alisher Usmanov in USM, Megafon and Yota. The official statement reads: Everyone at Everton FC remains shocked and saddened by the appalling events unfolding …

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adidas & Sporting Kansas City unveil 2022 State Line 3.0 kit!

Sporting Kansas City have unveiled their new secondary jersey for the 2022 and 2023 seasons, the State Line 3.0 kit by adidas. Continuing the team’s tradition of a Dark Indigo secondary kit, Sporting’s newest jersey pays homage to the unique importance of the state line for both the city and …

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adidas & Minnesota United unveil 2022 Minnesota Night kit!

Minnesota United FC have unveiled their new jersey ahead of the 2022 MLS season, the Minnesota Night kit by adidas. Combined with the cool blue of the River Kit from 2021, the ‘Minnesota Night Kit’ puts black and blue front and center for Minnesota United’s sixth year in MLS. The …

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Cazoo named new main partner & shirt sponsor of Valencia CF!

Valencia CF and Cazoo have signed a multi-year agreement, that will see Europe’s leading online car retailer, which makes buying a used car as simple and seamless as ordering any other product online, become Main Partner and Shirt Sponsor of the club from the start of next season. From July …

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Borussia Dortmund and SIGNAL IDUNA extend partnership until 2031!

Bundesliga giants Borussia Dortmund and the SIGNAL IDUNA group have announced an extension of their partnership until June 30, 2031. The two organisations are thus opening another chapter in the history of their long cooperation. No other partner has been at BVB’s side as long as the insurance and financial …

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FC Schalke 04 ends the sponsorship of Russia’s GAZPROM!

The FC Schalke 04 managing board and supervisory board have come to the agreement to end the club’s long running partnership and sponsorship with GAZPROM prematurely. The German Bundesliga 2 club are currently in discussions with representatives of the current sponsor and further information will be released at a later …

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