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iSportconnect Data & Digital Masterclass adds a new speaker!

iSportconnect have announced that the Olympic Channel has joined the speaker line-up for iSportconnect’s Data & Digital Masterclass taking place on June 19, 2018. Tommy O’Hare, the Head of Digital Strategy for the Olympic Channel is the new name added to the line-up.

Tommy O’Hare is responsible for the International Olympic Committee’s global digital strategy, data & analytics for the Olympic Channel. His successes include launching the Olympic Channel products across web, mobile and streaming devices.

The Masterclass will bring a new focus to examining the digital market by zooming in on what makes digital so special and exciting – data. Leading rights owners and brands will share insights on how they harness the power of data now and their plans for the future, separating the real digital opportunities from the hype.

Other confirmed speakers for the Data & Digital Masterclass include:

– An Dang Duy, Chief Information Officer, IAAF
– David Gibbs, Digital Director Sport & News, Sky
– Rufus Hack, Chief Content Officer, European Tour
– Moe Hamdhaidari, Head of Digital Platforms, Chelsea Football Club
– Jonathan Levene, Managing Director, Intel Sports
– Daniel Marion, Chief of Information & Communication Technology, UEFA
– Ali Russell, Director of Marketing & Business Development, Formula E
– Ralph Straus, Commercial Director, Fédération Equestre Internationale
– Rael Enteen, Director of Digital/Social Media, New York Jets
– Nicola Rosa, XR Strategy Lead, Accenture
– Alexandra Willis, Head of Communications, Content & Digital, All England Lawn Tennis Club

The Data & Digital Masterclass will explore topics such as:

– How to access, acquire, activate and analyse customer data to increase engagement, revenue and loyalty
– Identifying the best new approaches and tools to help rights owners to compete successfully in the online entertainment market
– Using data insights in customer retention and acquisition strategy
– Creating high-value content and using data to measure effectiveness

iSportconnect events operate under Chatham House Rule, promoting a friendly collegial environment where attendees can forge new relationships, discuss potential partnerships and business opportunities.

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