Italian kit maker Macron has signed a technical sponsorship agreement with German Bundesliga side Hannover 96 from next season, 2019/2020 onwards for a six year period.
The agreement will include not only the senior men’s team but also the junior teams of Hannover 96.
Josip Grbavac, Head of Marketing at Hannover 96, said, “We are convinced that we have been able to win a strong partner for our football pros, junior footballers and fans with Macron and look forward to attractive products with an Italian flair and an innovative design with the responsible people in Bologna on the same wavelength and we all are very happy about the agreed cooperation.”
Gianluca Pavanello, CEO of Macron, said, “The agreement with Hannover 96 is the most recent prestigious partnership we have secured and continues to grow our family of top clubs, and this corporate strategy proves to be a success and brings us international brand awareness and recognition as evidenced by the recent partnership with UEFA.”
Hannover 96 CEO Björn Bremer said, “In recent years, Macron has proven that the company is a strong and reliable partner for football clubs worldwide, we have been able to define a package excellent for Hannover 96 and look forward to working with Macron.”
Roberto Casolari, Director of Sports Marketing at Macron, said, “The German market has been a special focus for us lately, and we look forward to partnering with Hannover 96 and working together to create a merchandising collection that reflects the history of the team and honor the whole identity of the club and its fans.”