Kit maker Macron has announced an agreement with English Championship side Nottingham Forest, which will bring the Italian company and the historic English football team together for five years.
This agreement represents the club’s largest ever commercial agreement and will see the provision of completely bespoke technical sportswear for the first team, youth team and ladies team. The new Home and Away shirts will be released in June 2018 and supporters can also look forward to a “special edition” third shirt.
David Cook, Chief Commercial Officer at Nottingham Forest, said, “This announcement represents a landmark moment for Nottingham Forest. Firstly, the club have secured the biggest commercial deal in their history, which will allow for investment on and off the pitch. In addition to this the fans will, for the first time ever, benefit from a totally bespoke range of kits and apparel.”
“The club are delighted with the commitment Macron has shown to the project at Nottingham Forest and we look forward to working with the brand over the coming years.”
Roberto Casolari, Sports Marketing Director of Macron, commented, “Counting Nottingham Forest among our teams means Macron is partnering with one of the most successful clubs in the history of English football.”
“The project we want to achieve with them is very much tied to its tradition and the passion of its fans. The fact that there is some Italian influence in the origins of Nottingham Forest, and in particular the colour of their jersey, excites us even more to create a collection that can be worn with pride by both players and fans.”