Thursday , December 2 2021

Manchester City & Therabody launch global partnership!

Therabody®, the global innovator of wellness technology, has today announced a partnership with Manchester City, Melbourne City, Sichuan Jiuniu FC and Mumbai City FC and will become the Official Recovery Partner of the respective Clubs, providing best-in-class recovery equipment to their network of teams.

The new partnership, which will see Manchester City become Therabody’s first Official Premier League Partner, bridges together each team’s mission to reduce the risk of injury and optimise recovery, whilst laying the groundwork for a healthy and sustainable career in professional football.

Therabody is the creator of the world’s first-ever percussive therapy device, Theragun®, which is used to accelerate recovery, reduce the risk of injuries and support optimal athletic performance. Since its launch in 2016, the company evolved from Theragun to Therabody, an entire ecosystem of industry-leading wellness educational content and products that are at the intersection of performance and pain management, rooted in research and innovation.

In its commitment to seeking new ideas and technologies that promote performance on the pitch, recovery off it, and empower players to manage their wellbeing, Manchester City began incorporating Theragun percussive massage therapy devices and RP Sports’ RecoveryPump, which was recently acquired by Therabody, into the Club’s training and recovery programs in early 2020.

The new partnership will see the use of Therabody products expanded across Manchester City, Melbourne City and Sichuan Jiuniu FC. It will help each club to optimise further warm-up and recovery strategies in the pursuit of elite performances.

James Baldwin, Head of Physiotherapy at Manchester City Football Club, said, “We are delighted to welcome Therabody as a new partner. Supporting our players to help them reach their potential and caring for their overall health and wellbeing is vital for our organisation, as we strive to deliver high-quality performances and push for success on the pitch.”

“We continually look for new ways to innovate and improve training and recovery for our players and through the partnership with Therabody, we will be able to provide best-in-class products, knowledge and resources to optimise training and recovery.”

“We are thrilled to be joining Manchester City, Melbourne City, Sichuan Jiuniu FC and Mumbai City in their pursuit of enhancing performance and overall health of their professional players and Clubs,” said Dr. Jason Wersland, Therabody’s Founder and Chief Wellness Officer. “Educating people on the importance of taking care of your body, both physically and mentally, is core to Therabody’s mission and drives our innovation forward. These clubs are leading the charge in taking care of their players and providing the best products in the industry to increase player longevity. It’s an honour to be a part of a team whose mission and values align so closely with our own.”

Through the partnership, Manchester City, Melbourne City and Sichuan Jiuniu FC will continue to integrate Therabody’s Theragun devices and other leading technologies into team training and recovery protocols – on the pitch, on the go, or in their own home. The clubs will also have access to Therabody’s network of world-renowned health and wellness experts through Therabody University.

Therabody will also become the Official Recovery Partner of Mumbai City FC. City Football Group is currently providing advisory services to Mumbai City FC and has entered into an agreement to acquire a majority investment in Mumbai City FC. The purchase is awaiting final approvals.

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