Thursday , April 22 2021

Motorola becomes an official partner of RB Leipzig!

Motorola Germany are a new partner of RB Leipzig! The telecommunications company and the Bulls have agreed to work together.

The partnership contract was signed on Saturday, April 3 in the Red Bull Arena by Oliver Mintzlaff (CEO of RB Leipzig) and Björn Simski (Director and Managing Director of Motorola Germany) ahead of the Bundesliga top of the table clash.

The partnership will offer Motorola visibility as well as traditional usage of logo and naming rights, joint media activities, content formats and product placements. During the various activations, Motorola will look to highlight people who are not on the pitch, but are equally important for the RB Leipzig journey. This will therefore allow the RBL success story to also become well known among Motorola’s target market.

RB Leipzig CEO Oliver Mintzlaff said, “RB Leipzig’s journey has seen us write a number of big and small success stories and steadily establish ourselves at the top – especially off the pitch. Our partnership with Motorola has seen us connect with a new reputable partner, with the same ambitions as us. We are hoping for many synergy effects and we’re pleased with the commitment made by both parties. It’s even more important to form strong partnerships during times like this with the ongoing pandemic.”

Björn Simski, Director and Managing Director, Motorola Germany, said, “RB Leipzig have not just achieved some extraordinary feats in few years, but also impressively shown that innovation, motivation and sheer desire can be successful against strong competition. We have similar ambitions in Germany – we’ve put together a strong team in the past few months and now we’re ready for our own success story at Motorola.”

Chong-Won Lim, Head of Marketing, Motorola Germany, said, “We want to tell the stories off the pitch, before and after the game, to demonstrate how important these tasks are that give the players the best possible conditions perform to their full potential.”

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