Thursday , March 28 2024

New Balance sign Technical Partnership with Spain’s Athletic Bilbao!

Spanish La Liga side Athletic Club Bilbao and US kit maker New Balance have reached an agreement whereby, from the 2017/18 season onwards, all the teams of the club will wear New Balance for the next six seasons.

By signing with New Balance, Bilbao ends their four year partnership with Nike.

Athletic Bilbao president Josu Urrutia said, “We are delighted to embrace and share this new era for the club, in which we face the tough task of defending our philosophy and moving forward based on our own approach to football.”

“We feel that New Balance will become part of the history of our club, and are looking forward to working together on the challenges that await us in the future,” Josu Urrutia added.

About Arunava Chaudhuri

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