Friday , April 19 2024

Nike launch AS Roma 2017-18 home kit!

Italian Serie A side AS Roma’s new Home kit by Nike for the 2017/18 season combines classic styling — an iconic palette of yellow and red updated with black details — with AeroSwift technology.

The tones of yellow and red recall the traditions and the history of the Club, founded in 1927, with the mission to defend the name, colors and the identity of Rome.

The red jersey features engineered knit zones on the torso, creating a subtle geometric pattern, with enhanced fit for the athlete in motion.

The seam, starting from the collar-bone, emphasizes the silhouette of the shoulders and converges with the black fabric stripe running down the length of the kit. Expanding when the player is in motion, the black stripe maximizes ventilation and reveals a subtle yellow flash.

The upper right-hand side of the chest features a yellow swoosh, with the club crest on the left. The neck-line is bordered with yellow on the sides and back.
The inside of the jersey, at the base of the neck, features the words “We are Roma” expressing the pride and the bond of the team and all its supporters with their city.

The shorts are red with a black band on either side. The AS Roma crest is on the right, with the yellow swoosh on the left.

The kit is completed by black socks with Nike Grip technology, with “Roma” on the front in red and yellow horizontal stripes on the calf.

COMMITMENT TO SUSTAINABILITY

Nike leverages sustainable innovation for its football kits through the use of recycled polyester, delivering unrivaled performance and lower environmental impact.
The kit’s shirt and shorts are constructed with recycled polyester fabric, which is made from recycled plastic bottles melted down to produce a fine yarn.

Each kit is made using approximately 16 recycled plastic bottles. Since 2010, Nike has diverted more than three billion plastic bottles from landfills into recycled polyester, enough to cover about 5,200 football pitches.

NIKE AEROSWIFT TECHNOLOGY

These are Nike’s most technologically advanced kits ever, using new AeroSwift technology they are now 10% lighter, with 50% more stretch than last season’s kits. They use a new, textured high-performance yarn that wicks sweat from the skin 20% faster ever before, while drying 25% faster. The shirt and shorts are also constructed using a new knitting process that integrates single and double knit to enhance breathability, stretch and fit.

About Arunava Chaudhuri

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