The Palestine Football Association (PFA), supported by the Asian Football Confederation (AFC), launched a campaign to publicise the importance of the International Day for the Elimination of Violence against Women at the Martyr Faisal Husseini Stadium in Al-Ram, Palestine.
The campaign is an initiative to end violence against women in Palestine – both on and off the field – by bringing together teams from both Beit Sahour and Al-Diar for the final round of the PFA’s Women’s Cup League.
PFA Vice President and AFC Executive Committee Member, Susan Shalabi said about this initiative, “Violence, not just against women, but as an action, and state of mind should be now a thing of the past, banned not only from our football, but also from our lives.”
The success of this initiative brought attention from Palestine’s local media outlets – including a live broadcast of the Beit Sahour vs Al-Diar women’s match on the Palestine Sport Channel and the PFA hopes it will be a stepping-stone towards future projects in this field.
This follows the success of FIFA’s collaboration with UNICEF on the #ENDviolence campaign in 2016, as a part of the FIFA U-20 Women’s World Cup – Papua New Guinea legacy programme to advocate against gender-based violence in both women and children within the Pacific Region.
“As the ‘historic’ victims of Violence, women should be now the pioneers of any efforts to combat this negative phenomenon that has for so long plagued human existence,” said Shalabi.
Many football clubs also have since joined this movement – the most recent one only a few days prior to PFA’s launch – featuring players from Italian clubs Juventus and Atalanta, when they sported red streaks on their cheeks in support of this initiative during a game.