Sports company PUMA has unveiled the first-ever Manchester City eSports jersey for the 2020/21 season to be worn by Manchester City’s eSports team. The bespoke new jersey has been specially developed exclusively for the eSports team and features a stunning paisley pattern inspired by Manchester’s City’s Third kit.
Esports is a global phenomenon gaining immense popularity as a sport with spectators and players all over the world. PUMA is excited to continue its global esports strategy with the signing of some of the best esports organizations in the world. PUMA and Manchester City look to push the boundaries of football and gaming by creating a bespoke jersey exclusively for the Manchester City eSports team to celebrate culture on the pitch and off the pitch. PUMA will continue this trend with more products dropping throughout the 2020/21 season.
The Manchester City eSports jersey celebrates the rich music and fashion culture of the city. The jersey features a unique paisley pattern created for Manchester City featuring the details of the club’s crest. The pattern is synonymous with artists from the ‘Mod’ and the ‘Brit Pop’ eras of the 1990’s and was a staple of youth fashion in the 1960’s, influencing fashion and music culture in Manchester for generations.