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Tag Archives: Heineken

Heineken partners with UEFA EURO 2020 & renews UEFA Champions League sponsorship!

Heineken, which has enjoyed a fruitful partnership with the UEFA Champions League lasting over a quarter of a century, will build on its successful association with UEFA by signing a further sponsorship agreement to become the Official Beer Partner of UEFA EURO 2020. The deal means that Heineken will be …

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Inter Miami CF recruits Heineken as first draught pick!

Heineken today continued to mark their investment in the future of American soccer by announcing a long-term partnership agreement with South Florida’s new Major League Soccer (MLS) franchise, Inter Miami CF. The Club has recruited Heineken as its first draught pick, ensuring fans across South Florida know the team has …

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Heineken, Euroleague Basketball & ITU to be at 2019 iSportconnect Madrid Summit line-up!

iSportconnect has announced that Heineken‘s Benjamin Blanco, Jordi Bertomeu of Euroleague Basketball, and Antonio Arimany of the International Triathlon Union (ITU) are set to join the lineup for our 2019 Madrid Summit. Held on Friday, May 31 at Callao City Lights, the day before the highly anticipated UEFA Champions League …

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Heineken & Euroleague to join 2019 iSportconnect Madrid Summit line-up!

iSportconnect has announced that their 2019 Madrid Summit will feature Benjamin Blanco From Heineken and Jordi Bertomeu Of Euroleague. To be held on Friday, May 31 at Callao City Lights on the day before the highly anticipated UEFA Champions League Final hosted at Atlético Madrid’s Wanda Metropolitano, this event will …

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Heineken brings Andrea Pirlo & the UEFA Champions League Trophy to NYC!

The UEFA Champions League Trophy Tour presented by Heineken is bringing Champions League icon and legend of the game, former AC Milan, Juventus and New York City FC midfielder Andrea Pirlo, back to New York. The tour provides soccer fans around the world with a chance to get closer to …

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Heineken’s “Summer of Soccer” gives fans more of what they want!

Heineken kicks off its “Summer of Soccer” campaign as a worldwide leader and supporter of the sport. Soccer has been a central platform for Heineken globally for decades, and the brand’s recently launched U.S. marketing campaign “Cheers to the Unexpected” includes specific soccer creative called ‚Introduction‘ that celebrates all of …

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Heineken presents the UEFA Champions League Trophy Tour in Mumbai!

As a part of its worldwide activation, Heineken continued its Champion the Trophy campaign in India, as legendary footballer Luis Garcia unveiled the European club football competition’s most coveted prize – the UEFA Champions League Trophy at the Mahalaxmi Race Course in Mumbai today, April 10. Luis Garcia is considered …

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VIDEO – Heineken: The Speech ft. Jose Mourinho in #ChampionTheMatch!

Listen to manager Jose Mourinho! You are the chosen ones. The special ones. Nothing can stop you now. It’s time to #ChampionTheMatch! The above is the new video by Guy Ritchie for Dutch beer brand Heineken as part of their UEFA Champions League promotion.

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International Champions Cup sign beer major Heineken as Presenting Sponsor!

Heineken has become the presenting sponsor and official beer of the US-leg of the International Champions Cup (ICC), the premier pre-season soccer tournament that brings the world’s best clubs to the United States, China, Australia and across Europe. Heineken and Relevent Sports have agreed to a multi-year partnership that begins …

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