SL Benfica and adidas have announced the renewal of their contract for another six years, extending it until summer 2027. This is one of the longest partnerships in the world of football, with the Glorioso and the German brand consolidating a relationship of more than three decades (seasons 1983/84 – …
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Indian Super League franchise Hyderabad FC have entered into a partnership with Danish sportswear brand hummel who joined as the club’s Official Team Kit Partner for the upcoming 2021-22 season. Hyderabad FC, who impressed everyone with their entertaining brand of football during the seventh season of the ISL, have now …
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Norwich City FC have announced Joma as their new technical kit partner, in a record-breaking sponsorship deal. Joma will supply the club with all first-team, academy and women’s kits, as well as trainingwear and travelwear for all teams. Joma will also be working in partnership with the Community Sports Foundation …
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Indian Super League franchise Kerala Blasters FC onboards Delhi-based sportswear brand SIX5SIX on a three-year kitting and merchandise partnership. SIX5SIX will be designing the team’s home and away kits, practice kits, and the entire fan merchandise as well. “A jersey is something which brings an identity to a club and …
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An exciting season has just ended with the 17th Belgian Championship title (the fourth earned in the past six years) and Club Brugge is already setting its sights on next season. The first step was the presentation of the new Home jersey together with international teamwear leader Macron, that is …
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Sportswear giants UMBRO have welcomed Turkey’s Göztepe S.K from the Izmir to the UMBRO family. Originally founded in 1925, the club is based in the city of İzmir on the Aegean coast. They currently play in the top-flight of Turkish football. As official supplier, UMBRO will be providing all teams …
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The club’s strong image, a heartfelt tribute to their own fans and the new Ti-energy technology, all come together in a modern, strikingly rich mix in the new official shirts created by Erreà Sport for KV Mechelen. The outcome of a competition launched among its supporters, this is the keenly …
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After unveiling the new ‘Home’ shirt at the beginning of June, Stoke City FC and Macron introduced the new ‘Away’ kits that Stoke City will wear during the next season. The new 2021/22 ‘Away’ shirt is green with a V-neck with black borders and two thin green lines. Black details …
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UMBRO have joined forces with German Bundesliga 2 side Dynamo Dresden to drop a new third jersey for the 2021/22 season. The design takes inspiration from one of the city’s most iconic landmarks, the Dresden Frauenkirche. Originally built in the 18th century, the church was destroyed during the second world …
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A new technical partnership agreement is concluded with one of the oldest football clubs in the world, Sheffield Wednesday. Macron and the Owls have signed a momentous long-term agreement which will see the two collaborating from the start of the 2021/22 season. Founded in 1867, Sheffield Wednesday are one of …
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