Fresh from its N17 homecoming and the opening of a stunning new stadium, 2019 Champions League finalists Tottenham Hotspur head into the new campaign full of optimism and ambition. The club’s new kits are a sophisticated take on its traditional colours, a fitting ode to an iconic identity.
“It’s a special time at the club right now. The team has been making great progress, and with the move to the new stadium it feels like we have real momentum behind us,” says Tottenham and England striker Harry Kane. “The kit looks great, it has a classic feel to it; it’s 100 percent Spurs.”
At home, the Spurs will wear pure white shirts, deep blue shorts and white socks. The shirt is framed by blue trim to the V-neck collar and sleeves. Within the trim, the word “Spurs” is subtly apparent and the club motto, “To Dare Is To Do”, is hidden inside the shirt. The shorts are completed by white detailing, and the socks feature a blue hoop and the word “Spurs” at the middle of the shin.
“Tottenham Hotpsur is a club which has been on an upward trajectory for some time now,” says Pete Hoppins, Nike Football Apparel Senior Design Director. “They are doing it in a determined, skillful and fearless manner — all the characteristics we associate with young Londoners. Given all of this positivity, we felt it was only right to deliver kits that are Tottenham, through and through.”
The Spurs away look makes a bold statement in deep navy with a vivid purple graphic — formed by jagged type lines reading “Spurs” — at the front of the shirt. “The away shirt combines blue and purple in a nod to famous kits from the past,” says Hoppins. “Importantly, just like the club, the word ‘Spurs’ only moves forward and upward within the shape of the graphic.”
The away uniform incorporates the club’s motto in Latin, “Audere Est Facere”, within the shirt and finishes the navy socks with a purple hoop.