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Soccerex have a new collaboration with Spain’s LaLiga that will showcase the characteristics, values and business activities of its different member clubs.
In this interview, Daniel Abanda, Communications and Marketing Director, CD Léganes talks about the club’s rise up the divisions in Spanish football, how they are looking to promote the club globally and keep the club connected to their fans.
This is the fifth interview in a campaign entitled “LaLiga Means Business” which will deliver a series of exclusive video interviews with the men and women driving the growth of Spain’s top flight clubs, providing insight into areas such as their stadia development plans, commercial initiatives and the traits that make each club so special.
