
In line with the recent successful reforms across the AFC’s club competitions ecosystem, the Confederation continues to pursue strategic initiatives that support sustainable growth, competitive balance and meaningful match exposure, while improving calendar certainty for National Teams.
The AFC remains focused on delivering high-quality and consistent development pathways for its MAs in accordance with its long-term vision to advance football across Asia. However, the effective utilisation of the FIFA International Match Windows has become increasingly challenging due to limited opponent availability, rising operational costs and logistical complexities, often diminishing the sporting value of international fixtures.
These challenges have highlighted the need for a more structured, predictable and sustainable competition framework for National Teams and, following a comprehensive internal review and consultation process, the Confederation has decided in principle to introduce an AFC Nations League. The proposed competition aims to ensure regular, meaningful international football during FIFA International Match Windows, promote competitive balance through level-based matchups, improve cost efficiencies through centralised coordination, and provide clearer progression pathways for National Teams.
Commenting on the initiative, AFC General Secretary Datuk Seri Windsor John said: “The AFC Nations League represents an important step forward in our ongoing commitment to support the development of our 47 Member Associations. By introducing a structured competition platform during the FIFA International Match Windows, with greater calendar stability and clear sporting incentives, we aim to ensure consistent access to high-quality matches while addressing logistical and cost-related challenges faced by National Teams.
“In addition to the sporting benefits, we have also seen strong interest and growing demand from our commercial partners for a Nations League-style competition, reflecting its appeal to fans, broadcasters and stakeholders alike and its ability to deliver a more compelling and marketable international football product.”
Further details regarding the competition format, timeline and implementation will be deliberated through the relevant AFC committees and stakeholder consultations and announced in due course.
