As the 2020/21 Premier League season enters into its final third, a new official match ball from Nike will be in play to match the higher stakes as the campaign reaches its conclusion. The latest version of the Nike Flight ball will make its debut on Friday, February 19 when …
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The new Nike Mercurial is an excellent example of Nike’s “better is temporary ethos.” Led by athlete insight, the boot takes on four areas of focus: 1. Fit: an upper that feels like a natural extension of the foot 2. Touch: natural touch, helping athletes to maintain control at high …
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Expanding the NIKE, Inc. Black Community Commitment to support organizations focused on social justice, education and economic opportunity for Black Americans, Nike announces a new partner focused on economic empowerment, Black Girl Ventures. The $500,000 investment from NIKE, Inc. will support Black Girl Ventures in its efforts to provide Black …
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Nike: Better is Temporary, a landmark publication from Phaidon, is an unprecedented, behind-the-scenes exploration into Nike’s internal design philosophy. The book’s title is drawn from a conversation with Nike’s Chief Design Officer, John Hoke, who explains, “I fundamentally believe that the central thesis of Nike is ‘The best is temporary …
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The Premier League returned this weekend after the international break with a new winter ball, which made its debut when Newcastle United hosted Chelsea FC on Saturday. The Nike Flight ball has been part of a blistering start to the season, hitting the back of the net 245 times in …
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“It was football that built me,” says Ferhat Ciçek, director of Paris Alésia Football Club. Ferhat wants the sport to do the same for the kids in his community in Paris’s 14th arrondissement. Since taking over in 2014, when Paris Alesia FC had 80 kids, Ferhat has grown the club …
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A clear-cut synergy exists between the Nike Phantom GT boot and the brand’s iconic 2002 advertisement, “Secret Tournament”. The style of football — filled with the era’s creative playmaking icons — set stage for the evolution of expressive, risk-taking footballers for whom the Phantom GT was designed. Launched in March …
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Building off Nike Mercurial Dream Speed and Nike Mercurial Dream Speed 2 designs, the latest iteration of the Nike Mercurial Dream Speed boot is inspired by the speed of the game. Portugal, England, Spain, Italy — Cristiano Ronaldo has always had big dreams. And sprint by sprint, goal by goal, …
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Jordan Brand x FC Paris Saint-Germain’s have launched the latest collection which celebrates the lifestyle culture of Parisian soccer! The new design of the kit and collection refer to the colour of the Air Jordan VII, debuted by Michael Jordan on the floors of the 1992 NBA All-Star Game. The …
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Building off Nike Mercurial Dream Speed and Nike Mercurial Dream Speed 2 designs, the latest iteration of the Nike Mercurial Dream Speed boot is inspired by the speed of the game. “These boots are all about chasing your dreams and doing whatever you can to achieve them,” says Cristiano Ronaldo. …
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Arunava about Football A look at football & the world through my eyes!