VIDEO – Nike: Do It the Brazilian Way!

With cameos from national team athletes Philippe Coutinho, Marquinhos, Willian and Thiago Silva, the legendary Ronaldo, up-and-coming players Vinicius Júnior, David Neres, Lucas Paquetá and Paulinho as well as amateur players, the film depicts Brazilian football through its unique balance of talent, commitment and joy.

The term “Brasileiragem” (which, in Portuguese, is a combo of “Brasil” and “ball playing style”) was coined to define this, which manifests in everything from the country’s street art to the athletes’ unique confidence and style.