Business of Football

adidas & Manchester United launch new 2018/19 season home kit!

adidas has revealed the Manchester United home kit for the 2018/19 season. The latest jersey marks 140 years since the club was founded, with a train track graphic referencing United’s original name; Newton Heath (Lancashire and Yorkshire Railway) Cricket and Football Club. The kit will be worn on the pitch …

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A gradual face effect & elegant stripes by Macron for 2018/19 season Wacker Innsbruck kits!

Austrian Bundesliga side FC Wacker Innsbruck and Italian kit maker Macron have unveiled the new kits for the 2018/19 season. The home kit is black with vertical green stripes that gradually fade towards the bottom of the shirt. The fade effect is also present on the sleeves. The kit is …

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10Bet signs shirt sponsorship deal with Blackburn Rovers FC!

10Bet, one of the world’s fastest growing online sports betting operators, has signed a major three-year partnership agreement with English Championship side Blackburn Rovers FC, becoming the club’s Official Principal Sponsor. As the main partner of one of England’s longest-established football clubs, 10Bet’s new visual identity will feature on the …

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Hugo Lloris becomes FIFA World Cup winner wearing Uhlsport goalkeeper gloves!

The football game of the year is played and the new world champion Hugo Lloris glees about his well-deserved title. Football fans all over the world followed the finals between France and Croatia in Moscow and cheered or grieved at the end. The sporting goods manufacturer uhlsport would have greeted …

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Vivo caps extraordinary My Time, My FIFA World Cup campaign in Russia!

Global smartphone brand Vivo of China, wrapping up its sponsorship of the 2018 FIFA World Cup in Russia, joined the music performance of the Official Song to witness this memorable and extraordinary moment with all football fans. With the FIFA World Cup Official Song ‘Live it Up’ performed by Nicky …

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Hublot & the FIFA World Cup: There for Every Game and Every Victory!

On the back of its third time participating in the FIFA World Cup, Hublot wins every time. On the scoreboard, 1,000 guests immersed in the World Cup experience thanks to the watchmaker, more than 20 minutes played-exceptional visibility thanks to the fourth official boards, the entry onto the pitch of …

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Qatar Airways congratulates 2018 FIFA World Cup winners France!

Qatar Airways, an Official FIFA Partner and the Official Airline of FIFA, congratulates France on the outstanding win of the 2018 FIFA World Cup – Russia, following a month of football excitement in Russia. The tournament was watched by more than two billion spectators around the world, with more than …

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Bayern Munich and Apple Music extend exclusive cooperation to 2019!

The exclusive cooperation between FC Bayern Munich and Apple Music has been extended until June 30, 2019. The German record champions and the world-renowned music streaming service from Silicon Valley first entered into this one of a kind partnership in 2017. Exclusive content provided by Apple Music brings music fans …

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SAP, Aston Martin & Häagen-Dazs to speak at 2018 iSportconnect Brands Masterclass in London!

iSportconnect have announced that SAP, Aston Martin and Häagen-Dazs & Nature Valley have joined the speaker line-up for iSportconnect’s 2018 Brands Masterclass, taking place in London on September 18, 2018. Contributing top-level insights to the highly interactive sessions will be Lars Lamadé, the Head of Sponsorship, Europe & Asia for …

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