Sponsorship

Orange supports the 2025 Women’s Africa Cup of Nations and affirms its commitment to inclusion and the visibility of women in African football!

As an official partner of the Confederation of African Football (CAF), Orange Africa and Middle East (OMEA) reaffirms its commitment to a more inclusive, equitable, and connected African football through its celebration of the TotalEnergies 2025 Women’s Africa Cup of Nations, taking place from July 5 to 26 in Morocco. …

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Vodafone become the new main sponsor of Borussia Dortmund!

When two brands with a genuine attacking spirit come together, the result is more than simply a sponsorship. It is an active alliance. A promise. A team. Vodafone will be the new main sponsor of eight-time German champions Borussia Dortmund starting from next season – and for at least five …

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Yanmar announces official partnership of ASEAN Football Federation!

Yanmar Holdings is proud to announce its official sponsorship of the ASEAN Football Federation’s (AFF) four major national team and club events: the ASEAN Championship™, the ASEAN Club Championship Shopee Cup™, the ASEAN MSIG Serenity Cup™, and the ASEAN U-23 Championship™, collectively branded as the ASEAN United FC. The partnership …

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Powerade unveils new campaign featuring Lamine Yamal & Rodrygo!

Today, Powerade launched the next evolution of its “Pause is Power” global platform, with a new creative campaign that builds on the brand’s sports legacy. The 2025 campaign features “The 304” and “My First Love,” two films that focus on empowering athletes at pivotal moments and star inspirational footballers who …

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Molten & CONCACAF unveil the Gold Vantaggio 5000 Match Ball for 2025 CONCACAF Gold Cup!

Molten Corporation, a leading sports equipment manufacturer based in Hiroshima, Japan, and CONCACAF have unveiled the new Molten CONCACAF Gold Vantaggio 5000 match ball, revealed during the official draw for the 2025 CONCACAF Gold Cup, held in Miami, Florida. Set to debut at this summer’s CONCACAF Gold Cup, the ball …

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Return to the Bundesliga: adidas presents new official matchball from 2026-27 season onwards!

From the 2026-27 season onwards, the official matchball for the Bundesliga and Bundesliga 2 will come from adidas. The cooperation with the global brand, born in Herzogenaurach, Germany, will initially run for four seasons until the conclusion of the 2029-30 season, and will apply to all matches in Germany’s top …

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UEFA & Mastercard renew UEFA Champions League partnership!

UEFA has announced today that longstanding partner Mastercard has renewed its sponsorship of the UEFA Champions League for the 2024-27 commercial cycle. The agreement also includes sponsorship rights for the UEFA Super Cup in 2024, 2025 and 2026. UEFA and Mastercard celebrated their 30-year partnership at a special ceremony at …

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ComAve new premium partner of AS Monaco!

AS Monaco and ComAve announce innovative partnership to strengthen fan engagement. ComAve, the global e-commerce platform, is delighted to announce a new partnership with AS Monaco, one of the most prestigious football clubs in the French Championship with nearly 25 million fans on its social media platforms. This collaboration marks …

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VIDEO: Indigo new official global Airline partner of the Indian Football NT!

Indigo Airline is the official global airline partner for the Indian National Football Team with an exclusive collaboration with the AIFF. Indigo also launch “IndiGoal”, which aims to foster a community where sports and travel come together delivering inspiring and thrilling content, and exclusive experiences — all while leveraging on …

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Bang & Olufsen extends partnership with AS Monaco until 2026!

Bang & Olufsen will continue to bring the “Sound of Monaco” to AS Monaco and the Principality, as the Danish premium partner is extending its commitment to the Principality club for two additional seasons. The Bang & Olufsen logo has been prominently displayed on the upper back of the Monegasque …

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