vivo has been announced as an official partner for the next two editions of UEFA EURO, the Chinese company becoming the official smartphone provider for UEFA EURO 2020 and UEFA EURO 2024. Guy-Laurent Epstein, marketing director of UEFA said, “We are delighted to have vivo onboard as a partner for …
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Mastercard has today announced the renewal of its UEFA Champions League partnership for the 2021–24 cycle, continuing its long-running relationship which began in 1994. The agreement also includes sponsorship rights for the UEFA Super Cup in 2021, 2022 and 2023. “Longevity is instrumental in building successful partnerships, and we are …
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LaLiga has reached an agreement for M88, a leading online betting platform, to become the league’s Official Regional Betting Partner in Asia until the end of the 2023/24 season. At the official launch event for the partnership earlier this week, both organisations outlined their commitment to the Asian market and …
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Premier League champions Liverpool FC and Expedia, one of the world’s largest full-service travel sites, have set off on a multi-year agreement that will position the travel platform as a principal partner of the club, landing on the shirt sleeve of both men’s and women’s team kit. The Expedia sleeve …
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Camarena Tequila is now the official tequila of the International Champions Cup (ICC) and LaLiga North America. The three premium brands announced their exclusive partnership, which will leverage the group’s multi-pronged international soccer platform, combining LaLiga’s 10-month long competition and ICC’s summer tournament, providing Camarena a year-long platform to activate. …
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Exasol, the high performance analytics database, is proud to announce that it has become an official partner of the German Football Association, Deutscher Fußball-Bund (DFB). Exasol will not only support the national teams for men and women, but it is also committed to the men’s under 21 squad and the …
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LaLiga and IQONIQ have reached a global licence agreement to include LaLiga content and information on the IQONIQ platform, which is aimed at encouraging fan engagement in the world of sports and entertainment. The main beneficiaries of this licence agreement will be fans from all over the world, who will …
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adesso is the new official main youth sponsor of Borussia Dortmund and “Partner of the Dortmund boys”. Until 2023, BVB youth teams will wear the name of the Dortmund-based IT service provider on their shirts at home and away matches. In addition to classical sponsorship, a collaboration for IT services …
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Qatar-based GWC (Q.P.S.C.), a leader in supply chain solutions including warehousing, freight forwarding, commercial, fine art, and event logistics services, was announced as the first Regional Supporter and Official Logistics Provider for the 2022 FIFA World Cup – Qatar. As such, GWC will be the key operational supplier of logistics …
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Bayern Munich proved they are in electric form on Friday evening when they beat Schalke 04 with a tremendous performance, and now the reigning treble winners are also electric when they travel – becoming the first football club internationally to go electric. Manuel Neuer & Co. picked up their Audi …
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