Friday , May 20 2022

Sponsorship

Mumbai City FC & Xylem celebrate unique football-based water education festival!

Mumbai City FC with the support of partners Xylem organised a Grassroots Festival at the Neville D’Souza Football Ground in Bandra. With an aim to use the power of football to embed an understanding amongst children on the importance of clean drinking water and safe handwashing practices, Indian Super League …

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Socios.com becomes official fan loyalty partner of 26 MLS clubs!

Major League Soccer have announced a multi-year partnership agreement with next generation fan engagement and rewards company, Socios.com, making the company an Official Partner of MLS. With a shared vision in leveraging next-generation technology mixed with progressive experiences, the Socios.com-MLS partnership forges a deeper connection with fans, and fuels League …

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Mukuru named new Crystal Palace sleeve sponsors!

Mukuru, a next generation financial services platform and one of the largest money transfer providers in Africa, will become Crystal Palace’s official sleeve sponsor for the 2022/23 season. Mukuru has more than ten million customers, and has completed more than 100 million transactions since inception in 2004. In addition to …

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FIFA announces partnership with blockchain innovator Algorand!

FIFA has teamed up with blockchain technology company Algorand to agree a sponsorship and technical partnership deal. The agreement means Algorand will become the official blockchain platform of FIFA and provide the official blockchain-supported wallet solution. As per the sponsorship agreement, Algorand will be a 2022 FIFA World Cup Qatar …

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FC Bayern Munich & HypoVereinsbank extend until 2025!

FC Bayern Munich and HypoVereinsbank have extended their platinum partnership ahead of schedule until 2025. The company has been the official banking partner of the German record Bundesliga champions since 2003, and fans benefit from numerous banking products with extras such as ticket allocations. Oliver Kahn, FC Bayern CEO, said, …

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The Look Company becomes Regional Supporter of 2022 FIFA World Cup in Qatar!

The Look Company, an award-winning visual engagement solutions provider for sport, events and brands, has been confirmed as a Regional Supporter of the 2022 FIFA World Cup in Qatar, in an agreement covering North and Central America. The company has provided branding and signage solutions at various high-profile international and …

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New York Red Bulls & Audi announce partnership extension!

The New York Red Bulls and Audi have announced a multi-year partnership extension. In addition to Audi continuing to be the Official Luxury Vehicle of the Red Bulls, they will also retain naming rights of the Audi Club, an exclusive hospitality experience at Red Bull Arena. The partnership will extend …

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Tottenham Hotspur and AIA Singapore launch charity shirt initiative!

Tottenham Hotspur and AIA Singapore can today announce the launch of Grant A Wish with AIA Better Lives Fund – a charity shirt initiative aimed at raising funds for good causes in Singapore and the Club’s Foundation. Players will wear special edition shirts, featuring the AIA Better Lives Fund logo, …

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West Ham United extends partnership with EVA Air!

West Ham United have announced an extension to its partnership with EVA Air as their Official Airline Partner. Since the inception of the partnership in 2018, EVA Air and the Club have worked closely to develop engaging player content and fan experiences, including offers and flight giveaways. The extended partnership …

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Has East Bengal Club learned its lessons to find the right partner to bring back success?

Only last week, the two season long relationship between East Bengal Club and Shree Cement ended on a sour note with Shree Cement returning the sporting rights to the club. Shree Cement explained the step in a press release, “Shree Cement Limited (SCL) has now decided to terminate its sporting …

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