International Football

TAG Heuer becomes Official Timekeeper and Official Watch of the Copa Libertadores!

Earlier this week in Buenos Aires, Swiss luxury watch brand TAG Heuer announced that it has become the Official Timekeeper and Official Watch of the prestigious CONMEBOL Copa Libertadores, for the upcoming 2018 and 2019 seasons. The announcement took place during the second leg of the 2017 Copa Libertadores‘ final …

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Banco Santander to sponsor UEFA Champions League!

Banco Santander will become an official sponsor of the UEFA Champions League. The agreement begins next season (2018/19) and runs for three years until the end of the 2020/21 season. The UEFA Champions League is the world’s most prestigious football club competition, with mass audiences in Santander’s main markets in …

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The Evolution of the adidas Predator boot!

Twenty-two years ago, adidas Designer Wolfgang Scholz helped change the sport of football, with a shoe that launched one of the greatest product franchises in sporting goods history. The Predator. So drastically different in style and performance, it transformed the industry and improved the game of some of the world’s …

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TAG Heuer celebrates the Bundesliga Legends Tour in Bogota!

Swiss luxury watch brand TAG Heuer, Official Partner and Official Timekeeper of the Bundesliga and Bundesliga 2, celebrated the Bundesliga Legends Tour 2017 with an exclusive event held at the TAG Heuer pop up store at the Andino Mall of Bogota. It was the occasion for the brand to announce …

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iSportconnect brings sports industry together at Dubai Summit!

iSportconnect, the largest global private network of sport business executives, brought the sports industry together at the inaugural Dubai Summit on November 29, 2017. The event, which was hosted in association with PwC, Dubai Sports Council and Nielsen Sports, took place in the picturesque surroundings of the Address Boulevard Hotel …

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2018 FIFA World Cup: Draw for the Final Round Groups carried out!

Moscow’s State Kremlin Palace hosted the Final Round Group stage for the 2018 FIFA World Cup which would be played from June 14 to July 15, 2018. The opening match would be played between hosts Russia and Asian side Saudi Arabia in Moscow. All the eight groups look balanced with …

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