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Macron launch new Reading FC kits, where tradition & modern blend!

The “Home” kit is a club’s iconic blue and white hoops with some new and innovative design patterns. The front and rear of the jersey have the horizontal royal and white hoops broken only by a thin flank panel in white on both sides. The collar is a retro style polo shirt collar and the same royal and red stipe pattern can be found on both the neck line as well as the cuff trim. A raglan sleeve has been selected across the shoulder with rib-knit detailing to its cuff but across the main shoulder there is an optical graphic design in a tone on tone blue. Its backneck is customised and on the rear of the neckline the symbol of the royals crown can be found.

The Macron Hero which is the logo of the Italian sports brand is embroidered in royal on the right side of the chest and on the left side (the side of the heart) the crest of the juggernaut of English football. The shorts are white with royal drawstrings and some small red detailing on the base flanks while the socks also follows the colour ways of the shorts with the added royal hoops and red subtle detailing. The Macron Hero can be seen on the shin of the sock and the crown in shown again on the calf.

The “Away” jersey is a V-neck template where there is a half and half design using the clubs royal and white colours for subtle effect and this royal and blue detailing is repeated on the cuff in rib-knit. The jersey colour is split into two tones of the clubs red with a mirror half and half effect design to give a tone on tone contrast which is repeated on both the front and back. The backneck is again personalized and also in this case the crown design is embossed on its collar rear. The Macron Hero on the chest remains prominent on the right in a silicone application in white and the clubs crest is also finished with a silicone high definition patch application. The shorts are contrast red with yellow side bands and which reflect the graphics found on the sleeves. The socks are navy blue with yellow fold over top edge.

The new kits have been designed through a process of collaboration between the club and the design team of the Italian sports brand. Both have worked to ensure that the colours, symbols and history of the club are represented in the kits while also ensuring the technical performance quality that Macron is renowned for.

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