Tag Archives: adidas

Sir Hugh Robertson & Adidas’ Lee Gibbons added to iSportconnect Directors’ Club – Olympic Special Edition!

iSportconnect, the world’s largest private network for sport business professionals, is pleased to announce Lee Gibbons, Director of Sports Marketing, Adidas and Sir Hugh Robertson, former Minister of Sport, as panelists for our Directors Club – Olympics Special Edition in partnership with the British Olympic Association. The event will take place at the …

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VIDEO – adidas: Fracas – The UEFA EURO 2016 Official Match Ball!

Yesterday adidas launched Fracas, the Official Match Ball of the UEFA EURO 2016 knockout phase and the ball that will be used during the tournament final on July 10. Some of Paris’ biggest talent from music, popular culture and fashion have worked with adidas to help with the naming of …

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adidas & German Football Association (DFB) extend partnership until 2022!

One of the longest and most successful partnerships in sport continues: Today, the German Football Association (DFB) and adidas officially announced the extension of their long-term partnership. DFB President Reinhard Grindel and Herbert Hainer, CEO of the adidas Group, confirmed in Paris that adidas will remain the Official Supplier of …

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adidas celebrates UEFA Euro 2016 host nation France with limited edition Paris Pack!

Today, June 17 adidas Football pays homage to the host nation of UEFA EURO 2016 – France with the launch of the Paris Pack, a limited edition collection of footwear for the pitch and street. Available in street versions ACE 16.1 ST, X 16.1 ST and pitch versions ACE 16+ …

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adidas Football focuses on consumers, wins market share & expects record sales in 2016!

adidas yesterday, June 16 announced that its football business is expected to reach new record sales of EUR 2.5 billion in 2016. One year after relaunching its football footwear offering, the brand is reporting market share gains across Western Europe, especially in key cities. “We are on track to achieving …

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