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Tag Archives: Neuroscience

adidas releases neuroscience-powered guidance to help athletes overcome high pressure moments in Sport!

Under adidas’ ambition to help athletes overcome high pressure moments in sport, it has teamed up with leading sport neuroscientists, neuro11, to understand the impact it has within a game of football, basketball, and golf during penalty shootouts, high-stake putts and must-make free-throws. Working with Emiliano Martínez, Ludvig Åberg, Nneka …

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