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Soccerex have a new collaboration with Spain’s LaLiga that will showcase the characteristics, values and business activities of its different member clubs.
In this interview, Daniel Guerrero, Advertising Manager, Malaga CF, discusses the club’s recent European success, their development since the 2010 takeover and the importance of growing their academy operations.
This is the second interview in a campaign entitled “LaLiga Means Business” which will deliver a series of exclusive video interviews with the men and women driving the growth of Spain’s top flight clubs, providing insight into areas such as their stadia development plans, commercial initiatives and the traits that make each club so special.
