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iSportconnect has announced that Accenture and Logitech have joined the speaker lineup for the 2018 Brands Masterclass taking place on September 18 in London.
Nicola Rosa, XR Strategy Lead at Accenture and Brent Barry, Head of eSports at Logitech, are the latest names added to the lineup.
With extensive experience at companies such as Google, Spotify and IBM, Nicola drives innovation at Accenture by creating transformational media and entertainment solutions using immersive technologies like AR and VR. He has been XR Strategy Lead since 2017.
After 15 years with AMD and Sega respectively, Brent joined Logitech in 2014 as Head of Marketing for its gaming brand, Logitech G. Since 2016, he has focused solely on eSports, and is currently responsible for growing the company’s global strategic engagement.
More than ever, brands are at the heart of the business of sport. The 2018 Brands Masterclass will engage thought leaders in what is proving to be a challenging and ever-changing global industry.
The programme for discussion will feature topics such as Embracing Transformational Tech, Brands & the eSports Phenomenon and Making New Deals & Making Them Work.
