Business of Football

Macron & Nottingham Forest reveal the New Garibaldi red home kit!

English Championship side Nottingham Forest FC and Italian kit maker Macron have presented the new home kit for the 2018/19 season. The front of the shirt has wide vertical tone-on-tone lines of “Garibaldi red” with white detailing, and two stars on the rear. The kit is completed by white shorts …

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Each 2018 Nike National Team Kit is Made with at Least 12 Recycled Plastic Bottles!

You may know that 75 percent of all Nike shoes and apparel now contain some recycled material. You may also know that Nike has diverted nearly 5 billion plastic bottles from landfills since 2012. But did you know that at least 12 of those bottles form the backbone for every …

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Hyundai Motor becomes Automotive Partner of Atletico Madrid!

Hyundai Motor has announced a multi-year partnership with Club Atlético de Madrid, becoming the club’s new Global Automotive Partner. From next season the Hyundai brand logo will be presented on the sleeve of the Club Atlético de Madrid jersey in all domestic competitions until 2021. It is the first time …

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Macron becomes Trabzonspor’s Technical Partner!

Appeal, tradition and a passionate fan-base: Italian kit maker Macron has announced the signing of Trabzonspor, historical side of the Turkish Football landscape, as their new Technical Partners. The club from the city of Trabzon, seven-time National Champions of the Süperlig and eight-time winner of the National Cup, will start …

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PUMA announce long-term partnership with Romelu Lukaku!

PUMA has confirmed that Romelu Lukaku, international football sensation, has chosen to sign a long-term partnership with PUMA FOOTBALL. Romelu Lukaku, 25 years old, is one of the world’s top strikers and at this young age is already the highest scorer of all time for the Belgian national team. Lukaku …

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VIDEO – Mercedes: Germany’s #BestNeverRest – The best train harder!

Mercedes Benz, the sponsors of the defending FIFA World Cup champions Germany, have launched a new campaign titled the #BestNeverRest ahead of the 2018 FIFA World Cup in Russia this summer. Watch the latest episode, The best train harder!

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VIDEO – adidas: Mexico – FIFA World Cup Dreams – Episode 5!

Mexico must come together as a nation to break the fourth wall and make it past the Round of 16 at a FIFA World Cup. Creativity is the answer. This adidas clip features Javier ‘Chicharito’ Hernandez, Andres Guardado and Hector Moreno, while it was created in collaboration with COPA90.

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Hyundai Motor becomes Global Automotive Partner of Chelsea FC!

Hyundai Motor announced a multi-year partnership with Chelsea Football Club, which will see the Hyundai brand logo presented on the sleeve of the new Blues jersey in all domestic competitions from next season until 2022, as the Global Automotive Partner. The deal with Chelsea is the first time that Hyundai …

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