Business of Football

iSportconnect announces celebration of Women in Sport!

iSportconnect has announced that they will be celebrating Women in Sport for the next three weeks ahead of the International Women’s Day on March 8. As part of the celebration, iSportconnect will be publishing interviews of women working in the sports realm and iSportconnect will be hosting a celebratory Women …

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iSportconnect adds Tencent Sports, CGX Management & Tianrong Group to iSC Beijing Summit speaker lineup!

iSportconnect has announced three additional guest speakers have been added to the lineup for the upcoming iSC Beijing Summit. Tim Shi, Director of Operations and Event Development Departments at Tencent Sports; Julia Cui, Founder and Partner of CGX Management; and Li Haojie, committee member of F1 committee of Union Internationale …

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PUMA & Italy’s AC Milan announce long-term partnership!

PUMA and Italian Serie A football club AC Milan have today announced an official long-term partnership, that brings together two of the most passionate, iconic and ambitious brands in Football industry. Effective July 1, 2018, PUMA will become the official partner of AC Milan and the global technical supplier and …

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Macron & Udinese Calcio sign Technical Partnership until 2024!

Italian kit maker Macron and Serie A side Udinese Calcio have agreed a technical kit sponsor deal beginning in the 2018/19 season and due to last for six years until summer 2024. The partnership will see the provision of technical sportswear for the first team, the youth teams, the affiliated …

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PUMA & Senegal Football Association announce long-term partnership!

PUMA and the Senegalese Football Association (Fédération Sénégalaise de Football, SFA) yesterday, February 9, mutually announced a long-term agreement that will see the “Lions of Teranga” outfitted in the PUMA brand beyond the 2018 FIFA World Cup in Russia. The Senegal National Team, will debut its new PUMA kit and …

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Yadea presented as Regional Supporter of the 2018 FIFA World Cup for Asia!

The Chinese company Yadea, a market leader in the production of electric-powered motorcycles, bicycles and scooters, was today confirmed as a Regional Supporter of the 2018 FIFA World Cup during a ceremony held in Shanghai. As a Regional Supporter for Asia, Yadea will receive a range of rights, including LED …

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Indispensably England – The new Nike kit for The Three Lions!

England lays claim to several representative symbols. Two of the most famous are longstanding: the rose and the St. George’s Cross. A third, the Three Lions crest that adorns the chest of the English Football Association kit, has antecedents dating back to the twelfth century. As design elements, each of …

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