Major League Soccer (MLS) yesterday announced a multi-year sponsorship deal with JLab Audio, the fastest growing major headphone brand. Under the terms of the new agreement – JLab Audio’s largest partnership to date – the California-based company becomes Major League Soccer’s first Official Audio Partner. JLab Audio’s current success as …
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Spanish kit maker Joma has announced the renewal of its technical sponsorship with Italian Serie A side U.C. Sampdoria of Genoa, a relationship that began in the summer of 2015. Joma, the leading Spanish brand in the sports sector, present in more than 110 countries around the world, will continue …
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Etisalat today announced its partnership with the prestigious FIFA Club World Cup UAE 2017 and 2018 as a ‘National Supporter’, this year the matches are scheduled to be held in Abu Dhabi and Al Ain that will see continental club champions compete in eight matches starting on December 6 until …
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MP Birla Cement, the umbrella brand of the Cement Division of Birla Corporation Limited, flagship Company of the MP Birla Group, will partner Mohun Bagan AC for the ongoing 2017/18 football season. The relationship started ahead of the 2017/18 I-League. The partnership will cover all tournaments that Mohun Bagan will …
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The All India Football Federation (AIFF) Senior Vice-President Subrata Dutta has been confirmed as one of the speakers at SPOBIS 2018, Europe’s leading sports business meet, which will take place at the CCD Congress Center Düsseldorf in Düsseldorf, Germany on January 30/31. Subrata Dutta will share his views on the …
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Earlier this week in Buenos Aires, Swiss luxury watch brand TAG Heuer announced that it has become the Official Timekeeper and Official Watch of the prestigious CONMEBOL Copa Libertadores, for the upcoming 2018 and 2019 seasons. The announcement took place during the second leg of the 2017 Copa Libertadores‘ final …
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Banco Santander will become an official sponsor of the UEFA Champions League. The agreement begins next season (2018/19) and runs for three years until the end of the 2020/21 season. The UEFA Champions League is the world’s most prestigious football club competition, with mass audiences in Santander’s main markets in …
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iSportconnect, the largest global private network of sport business executives, brought the sports industry together at the inaugural Dubai Summit on November 29, 2017. The event, which was hosted in association with PwC, Dubai Sports Council and Nielsen Sports, took place in the picturesque surroundings of the Address Boulevard Hotel …
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Watch & enjoy the rivalry of the two football coaches as they use their trusted business partner to turn their seemingly impossible moments into reality. The DHL ‘Indian Super League’ campaign this season uses a football match as a metaphor for business challenges & shows through lighthearted humour, how it …
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Indian Super League side Bengaluru FC have entered into sponsorship agreement with Japan’s Epson, a leading manufacturer of printers, projectors and robots worldwide, to have the brand on the club shirts sleeve. Since the clubs Indian Super League debut, the Epson brand has been on the Bengaluru FC jersey. Epson …
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