iSportconnect celebrates successful Brands Masterclass in London!

iSportconnect, the world’s largest global private network of sport business executives, is celebrating after hosting a successful 2018 Brands Masterclass.

The exclusive invitation-only event took place on Tuesday, September 18 at Pinsent Masons in London.

Guest speakers included Grégory Bolle, Head of Global Partnerships & Marketing at LaLiga; Sarah Kiefer, Director of Business Marketing – EMEA at Spotify; Daniel Rossomondo, Head of Global Media & Business Development at NBA; Lars Lamadé, Head of Sponsorship – Europe & Asia at SAP; Ellie Norman, Director of Marketing & Communications at Formula 1; and Kimberly Cook, Chief Revenue Officer at Hookit.

The 2018 Brands Masterclass was divided into three main panels: Embracing Transformational Tech, Brands & the eSports Phenomenon and Making New Deals & Making Them Work.

The event was extremely successful with attending delegates from many leading global brands, teams and federations including BT Group, ITV, LTA, FC Barcelona, Valencia CF, British Cycling, McLaren, Arsenal FC and European Tour.

Sree Varma, Founder and CEO at iSportconnect, said of the Masterclass, “It’s always a privilege and honour to host an event that brings together the brightest minds and key decision makers involved with some of the world’s biggest brands, teams and federations. Once again, iSportconnect has gathered some of the industry’s leading names to network and learn more about the latest trends and talking points involving brands. I’m delighted to say the Masterclass here in London was a huge success and I’m very much hoping to host further Brands Masterclasses in the future.”

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