Thursday , May 23 2024

LALIGA & StarTimes announce non exclusive broadcast agreement in Sub-Saharian Africa!

LALIGA and StarTimes have announced the securing of non-exclusive broadcast rights for LALIGA EA Sports and LALIGA Hypermotion, the top professional football leagues in Spain, for the next five seasons.

Thus, the agreement will secure LALIGA content for several seasons, which will be available to in all the Sub-Saharian territory in all languages excepting French, including English, Portuguese and local languages, reaching audiences across all countries in the region.

Football fans can look forward to watch their favourite LALIGA teams and players compete, right from the comfort of their homes.

“”We are thrilled to share the news of our successful bid for the LaLiga LALIGA broadcast rights, securing access to one of the most prestigious football competitions globally. Soccer is at the heart of StarTimes’ sports content strategy, and this latest acquisition underscores our dedication to delivering top-notch football entertainment to our subscribers” added Tiffany Shao, Sports Acquisition and Operation Director of StarTimes.

Melcior Soler, LALIGA’s Audiovisual Director, stated “Reaching our audience is essential for us, and partnering with StarTimes is key to deliver our best-in-class content to all our fans in the Sub-Saharian region.”

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