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Macron further increases its presence in the Australian market and this case in the A-League, the top division of the football league, announcing the technical partnership with the Melbourne Victory FC. The Italian brand will be the technical sponsor of the Australian club for the next five seasons.
Founded in 2004 after the restructuring of the Australian league, Melbourne Victory FC won their first of four Australian Championship titles two years later. In 2014-2015, they pulled off a prestigious double by winning the league and the FFA Cup. Social colours are navy blue, silver and white, representing the State of Victoria.
Macron and Melbourne Victory FC are already working together to develop the new collection, characterized by the quality, technicality and bespoke design typical of the technical garments of the Italian brand.
“We are happy to enrich the bouquet of Macron teams in the Australian A-League with the partnership with Melbourne Victory FC. – said Gianluca Pavanello, CEO of Macron – It is a remarkable opportunity for us to gain visibility in a market in which we believe a lot. Macron is the brand of those who recognize the values of sport, teamwork and put passion and commitment in everything they do. A team like Melbourne Victory FC truly knows how to express these values on and off the field.”
