Leading content and technology powerhouse, Zee Entertainment Enterprises Ltd. (‘Z’), has further strengthened its sports portfolio by securing the exclusive broadcast and digital rights for the Bundesliga in India. The multi-year partnership marks a significant milestone in ‘Z’s ambition to build a robust football ecosystem in the country, while bringing …
Read More »Official launch of the “Bundesliga Talent Series” – The new U-21 League!
With the “Bundesliga Talent Series”, German professional football is introducing a new competition for its top talents starting from the 2026-27 season. Following the unanimous decision of the DFL General Assembly in March this year, the additional U21 competition is now officially launching its first season. A total of 26 …
Read More »Bundesliga signs strategic MoU with SAFA, cementing position as fastest growing league in South Africa!
Bundesliga Media and the South African Football Association (SAFA) today announced the signing of a landmark Memorandum of Understanding (MoU), reinforcing their shared commitment to developing football talent and strengthening ties between Germany and South Africa. As well as youth development, the new key institutional partnership establishes a framework for …
Read More »Bundesliga & adidas enter into strategic cooperation to jointly strengthen the further development of German professional football!
The DFL Deutsche Fußball Liga, the Bundesliga’s governing body, and adidas AG are entering into a far-reaching “Future Partnership” to jointly strengthen the further development of German professional football. The cooperation is based on two key pillars: Firstly, adidas is providing the DFL with a loan facility of 100 million …
Read More »Bastian Schweinsteiger guest of honour at showcase Virtual Bundesliga International Series Thailand Final!
World Cup winner Bastian Schweinsteiger was the guest of honour at the VBL International Series Thailand Final 2026 which wrapped up on Sunday with the grand finale in Bangkok, after thousands of gamers across south-east Asia battled it out. Front and centre of the hard-fought showdown in the Thailand capital …
Read More »DFL appoints Benjamin Schmedes as Executive Vice President Sports & Member of the Management Board!
The DFL Deutsche Fußball Liga is further expanding its sporting activities and strengthening its leadership structures: Benjamin Schmedes will join the league organisation as Executive Vice President Sports and Member of the Management Board. The 41-year-old is currently Executive Football Director and Member of the Management Board at Danish top …
Read More »Germany’s DFL introduces additional U21 Competition!
The DFL Members Assembly today decided to introduce an additional U21 competition for Bundesliga and Bundesliga 2 clubs starting from the 2026-27 season. Last year, in addition to its work with the DFL Football Commission and the DFL Youth Academy Commission, the DFL established an expert group that temporarily brings …
Read More »Members Assembly approves renaming: DFL becomes Bundesliga!
Starting from the upcoming 2026-27 season, the name of the league association and the league organisation will be aligned with the competition brand and changed from DFL e.V. and DFL GmbH to Bundesliga e.V. and Bundesliga GmbH. All corresponding names of committees and platforms will be adjusted accordingly. This decision was unanimously made by the clubs …
Read More »Defending Democracy – Learning from the History of Football!
On January 27, 1945, the Auschwitz-Birkenau concentration and extermination camp was liberated. Every year around this date, German football together with the initiative “!Never Again” commemorates the people who were persecuted, deported, and murdered under National Socialism. Sport and football – never apolitical The Nazi regime exploited sport in various …
Read More »DFL establishes expert group for the sporting future of German football!
The DFL Deutsche Fußball Liga has formed a new expert group to bring together the expertise of clubs, the league, the DFB, and external specialists to promptly and intensively discuss strategies for a successful sporting future of German professional football. The aim is to define future priorities for football development …
Read More »
Arunava about Football A look at football & the world through my eyes!