Tag Archives: DFL

Bundesliga Media opens the Yangtze River Delta (YRD) Hub!

Bundesliga Media has opened the Yangtze River Delta Hub in Taicang, strengthening the German league’s commitment to developing football and forging Sino-German ties in the region. As part of the opening celebrations, the Bundesliga Football Park was inaugurated, unveiling a new safe space promoting grassroots football, youth development and community …

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Bundesliga Media & Japan FA launch inaugural Bundesliga Dream Japan Project!

The Bundesliga is set to further strengthen its long-standing connection with Japanese football through the launch of Bundesliga Dream Japan, the first youth development project jointly delivered by a top European league and the Japan Football Association (JFA). As part of Bundesliga Dream, the league’s flagship youth development initiative across …

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Bundesliga broadens broadcast accessibility for fans in US with new deals with Versant’s USA Sports & NBC Universal’s Telemundo!

Buoyed by new multi-year broadcast partnerships with Versant’s USA Sports and NBCUniversal’s Telemundo, the Bundesliga is more accessible than ever before to audiences in the United States. As the exclusive English-language home of the Bundesliga beginning with the upcoming 2026/27 season, USA Sports will broadcast at least 30 matches on …

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Zee secures exclusive rights for Bundesliga in India!

Leading content and technology powerhouse, Zee Entertainment Enterprises Ltd. (‘Z’), has further strengthened its sports portfolio by securing the exclusive broadcast and digital rights for the Bundesliga in India. The multi-year partnership marks a significant milestone in ‘Z’s ambition to build a robust football ecosystem in the country, while bringing …

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Official launch of the “Bundesliga Talent Series” – The new U-21 League!

With the “Bundesliga Talent Series”, German professional football is introducing a new competition for its top talents starting from the 2026-27 season. Following the unanimous decision of the DFL General Assembly in March this year, the additional U21 competition is now officially launching its first season. A total of 26 …

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Bundesliga signs strategic MoU with SAFA, cementing position as fastest growing league in South Africa!

Bundesliga Media and the South African Football Association (SAFA) today announced the signing of a landmark Memorandum of Understanding (MoU), reinforcing their shared commitment to developing football talent and strengthening ties between Germany and South Africa. As well as youth development, the new key institutional partnership establishes a framework for …

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Bundesliga & adidas enter into strategic cooperation to jointly strengthen the further development of German professional football!

The DFL Deutsche Fußball Liga, the Bundesliga’s governing body, and adidas AG are entering into a far-reaching “Future Partnership” to jointly strengthen the further development of German professional football. The cooperation is based on two key pillars: Firstly, adidas is providing the DFL with a loan facility of 100 million …

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Bastian Schweinsteiger guest of honour at showcase Virtual Bundesliga International Series Thailand Final!

World Cup winner Bastian Schweinsteiger was the guest of honour at the VBL International Series Thailand Final 2026 which wrapped up on Sunday with the grand finale in Bangkok, after thousands of gamers across south-east Asia battled it out. Front and centre of the hard-fought showdown in the Thailand capital …

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DFL appoints Benjamin Schmedes as Executive Vice President Sports & Member of the Management Board!

The DFL Deutsche Fußball Liga is further expanding its sporting activities and strengthening its leadership structures: Benjamin Schmedes will join the league organisation as Executive Vice President Sports and Member of the Management Board. The 41-year-old is currently Executive Football Director and Member of the Management Board at Danish top …

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