Orange, a major partner of eSport in Africa, is celebrating eFootball 2024 at the special edition ‘Orange eSport Experience’ on January 19 and 20, 2024 in Abidjan, bringing together 14 African countries. Since 2016, the Orange Group has been supporting the development of eSport in Africa through the organization of …
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The DFL Deutsche Fußball Liga and EA SPORTS have agreed to an early prolongation of their long-standing partnership, extending the deal for another two seasons. The cooperation with the world’s leading video game publisher dates back to 1998 and will now continue until at least 2027. Fundamental to the partnership, …
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The Argentine Football Association and Indian digital agency, Interactive Avenues, have reached an agreement to consolidate the content and brand expansion strategies of the Argentine national team in India in the coming years. In this market, AFA began operations in 2021, creating content and activations for fans in India and …
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The Bundesliga and Bundesliga 2 clubs have voted in favour of a strategic marketing partnership at league level at today’s DFL Members Assembly. The DFL Executive Committee, as the responsible body under the Articles of Association, has thus been given a mandate to carry out a process and conclude a …
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LALIGA and Aramark, a leading global catering provider in the sports and entertainment sector, have signed a pioneering long-term partnership agreement to create a new brand with the aim of enhancing the gastronomic experience for fans in stadiums. As the way consumption has evolved with consumers looking for new ways …
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Bengaluru FC, on Wednesday, announced that renowned custom-made clothing brand Bombay Shirt Company has entered into a one-year partnership with the Blues as its Official Styling Partner for the 2023-24 Indian Super League season. Founded in 2012, Bombay Shirt Company is India’s first online custom-made shirt brand, and now offers …
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FC Bayern Munich and GetYourGuide are forging a new partnership to give fans and visitors unique moments and offer them the chance to come closer to their club than ever before. The European scale-up is the world’s leading online marketplace for memorable travel experiences. Together with GetYourGuide, the German record …
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The partnership will see Bhubaneswar Health Club become the official fitness partner of Odisha FC, providing the club’s players and staff with access to its state-of-the-art facilities, including all of its gym outlets in Bhubaneswar and Cuttack. Speaking about the partnership, Odisha FC president Raj Athwal, said, “In our role …
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On a rainy Bengaluru day, Jar App sat down with the legends of the pitch – captain Sunil Chhetri, Goalkeeper Gurpreet Singh Sandhu and midfielder Rohit Kumar – to ask some burning questions about the game, the fame, and the legacy question that’s on everyone’s mind… Want to know what …
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Mumbai City have announced the renewal of its partnership with Nanavati Max Super Specialty Hospital as the club’s Official Medical Partner for the 2023-24 season. Nanavati’s support contributes towards the medical care delivered to the players, enabling optimum performance and to the match-going fans at the Mumbai Football Arena. The …
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