Arunava about Football A look at football & the world through my eyes!
German Bundesliga side Bayer 04 Leverkusen have announced that the Barmenia Versicherungen insurance company is the new main and shirt sponsor for Bayer 04 for the next four years replacing South Korean electronic giants LG on the front of the club shirt. Bayer 04 CEO Michael Schade, the Barmenia chairman …
Read More »VIDEO – Mercedes: Germany’s Euro 2016 campaign ‘Vive La Mannschaft’!
The 2014 FIFA World Cup winners Germany have a new tagline for ‘Die Mannschaft’ under #ViveLaMannschaft and that is shown in this Mercedes-Benz clip! Das EM-Jahr 2016 steht ganz unter dem Motto #ViveLaMannschaft für den Weltmeister, die Mannschaft von Deutschland.
Read More »VIDEO – Euro 2016: If Carlsberg did La Révolution…
France, #EURO2016. Fans of all nations are storming the streets for their right to watch great football. Will you join the revolution? The streets of France have been taken over by La Révolution. Crowds from every provenance are gathering to the sound of the vuvugle. Old acquaintances and new comers, …
Read More »International Champions Cup sign beer major Heineken as Presenting Sponsor!
Heineken has become the presenting sponsor and official beer of the US-leg of the International Champions Cup (ICC), the premier pre-season soccer tournament that brings the world’s best clubs to the United States, China, Australia and across Europe. Heineken and Relevent Sports have agreed to a multi-year partnership that begins …
Read More »Borussia Dortmund sign Eurowings airline as new Champion Partner!
From July 1, 2016 onwards, the airline Eurowings will be the new “Champion Partner” of Borussia Dortmund. The company, which forms part of the Lufthansa Group, will closely accompany the BVB squad from next season and will serve as the club’s official airline for away matches. Eurowings’ cooperation with the …
Read More »West Bromwich Albion announce UK-K8.com as new shirt sponsor!
Earlier this week English Premier League side West Bromwich Albion announced UK-K8.com (凯发娱乐) as the Club’s new shirt sponsor from the 2016/17 season onwards. The agreement with the online casino operator will be for an initial two-year period in a record commercial deal for the club. The partnership enables K8 …
Read More »TAG Heuer to be English Premier League’s timekeeper & watch partner!
The Premier League (EPL) announced yesterday that TAG Heuer will become its first Official Timekeeper and Watch partner, in an agreement that covers the three seasons from 2016/17 to 2018/19. The new partnership was announced at simultaneous events held in Hong Kong and London. In Hong Kong, Jean Claude Biver, …
Read More »