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FC Internazionale Milano have announced that they have signed a partnership with adesso which sees the brand become the club’s Official Women’s Team Partner.
The IT Company, is teaming up with the Nerazzurri women team starting from the 2022/23 season. adesso sees in Inter an ideal partner to extend its involvement in the world of football to Italy and to further consolidate its presence into the Italian market.
For the company – along with locations in 12 other countries in Europe – the Italy branch was another important step towards internationalisation and Milano isa city of key importance in terms of innovation and technology.brand presence in Milan, a city of key importance in terms of innovation and technology.
Alessandro Antonello – CEO Corporate di FC Internazionale Milano, said, “This new partnership agreement is clear proof of the ever-increasing attractiveness of the Inter brand away from sports and recognises the value of our women’s football team. We’re very happy that adesso have chosen our club as their gateway into Italian football in order to expand their brand.”
Andrea Buzzi, adesso Italia Country Manager, said, “I believe that IT and sport are natural companions because our services fit in with this context. I’m also delighted that we’re able to send a strong message out about gender equality through this sponsorship.”
The focus on the Nerazzurri’s female football department is part of the current “She for IT” initiative by adesso, their commitment aiming to increase the percentage of women working in the information technology sector. This commitment is now further strengthened by the new partnership agreement with Inter Milan.
