Sunday , June 26 2022

adidas launch UEFA Euro 2016 Fracas ball at Paris party!

adidas Fracas balladidas hosted an exclusive event, a Fracas ball launch party, at the Cité de la Mode in Paris to launch the Fracas ball which will be used in the UEFA Euro 2016 knockout stages in France.

Bosnia-Herzegovina midfielder Miralem Pjanic, who has just signed for Italian champions Juventus FC from AS Roma, was in attendance to discover Fracas.

Some of Paris’ biggest talent from music, popular culture and fashion were also in attendance having previously worked with adidas to help with the naming of the ball.

The name – which translates to ‘clamour’ in French – was chosen to encapsulate the drama and uncertainty associated with knock-out games. The unpredictability of the latter stages of a major tournament is also captured in the dynamic red and black design of Fracas.

About Arunava Chaudhuri

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