Business of Football

VIDEO – Mercedes: Germany’s #BestNeverRest – Joachim Löw Interview!

Mercedes Benz, the sponsors of the defending FIFA World Cup champions Germany, have launched a new campaign titled the #BestNeverRest ahead of the 2018 FIFA World Cup in Russia this summer. Watch the special Joachim Löw Interview!

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Kia Motors India selects 2 kids as Official Match Ball Carriers for 2018 FIFA World Cup!

For any football fan, especially a kid there is nothing more worthwhile than living their passion in Mecca of football – the FIFA World Cup. Kia Motors India is turning this dream into a reality for passionate Indian kids by taking them to the 2018 FIFA World Cup in Russia …

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AFC appoints world-leading ball manufacturer Molten as official match ball supplier!

Shaikh Salman bin Ebrahim Al Khalifa, the President of the Asian Football Confederation (AFC) yesterday signed an agreement with Japanese sports equipment manufacturer, Molten Corporation to be the Official Match Ball supplier for AFC’s national and club events, including the AFC Asian Cup UAE 2019. The signing ceremony, which was …

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JAKO & Bayer 04 Leverkusen pay homage to 1988 UEFA Cup triumph!

Together with Bayer 04 Leverkusen, JAKO rewrite history. For the 30th anniversary of the UEFA Cup triumph, JAKO have presented a special jersey for the Werkself. The new dress is inspired by the dress in which Bayer 04 won the international title on May 18, 1988 in a spectacular final …

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Coca-Cola India in Partnership with INOX brings 2018 FIFA World Cup excitement to Cinemas near you!

Coca-Cola India, in partnership with INOX Leisure Ltd., India’s leading multiplex chain, is giving a chance to win a free trip to 2018 FIFA World Cup. This partnership is celebrating football fever from April to July 2018 across all their properties. Patrons stand a chance to win a special trip …

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Macron are new Technical Partner of the Guinean Football Federation!

Italian kit maker Macron and the west African nations Guinean Football Federation have announced that they have reached an agreement of technical sponsorship for three seasons. This makes Macron the kitting partner of the Guinean national football teams.

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PUMA Football celebrate their next generation of talent with the ‘Future Next’!

The Future’s new heroes will be worshipped on the pitch in years to come but were made on the streets. PUMA’s FUTURE NEXT wraps the FUTURE 18.1 NETFIT in a graphic inspired by the journey a player takes from the local street pitches of their neighborhoods to the grass floored …

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Switzerland & Gladbach keeper Yann Sommer becomes IWC Brand Ambassador!

A professional footballer with an impressive profile: Yann Sommer, who has been crowned Swiss Superleague champion with FC Basel four times in a row and has since played for German Bundesliga club Borussia Mönchengladbach, is now the new brand ambassador for IWC Schaffhausen. Sport has always been a high priority …

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JAKO extends technical partnership with 1.FFC Turbine Potsdam until 2022!

Germany’s JAKO have extended their equipment contract running since 2005 with the Women’s Bundesliga side 1.FFC Turbine Potsdam for another four years. The new contract is valid until the end of the 2021/22 season. JAKO are thus partner of one of the most successful German women’s football teams. JAKO founder …

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