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Joma and Torino FC have launched the club’s third kit for the 2023/24 season.
Torino FC’s third kit represents a completely revamped look. With colours never seen before in the Italian team, the brand and club have created this powerful kit as a result of a close collaboration between both parties. Joma has been supporting them for years as a technical sponsor, providing players with the best kit for all their competitions and helping to improve the players’ performance.
Specifically, the third shirt for the 2023/2024 season includes fully revamped elements and a modern and vibrant style embodied in recycled fabric. On an elegant anthracite grey, sublimation details have been added that achieve an optical effect on the front, when in movement. The shades chosen for this design are mostly orange, although it also features variations of grey. The result is a third kit which, at the very least, lives up to modern sports fashion.
On the other hand, the design of the shirt is completed with several identifying marks of Torino FC. The rampant bull appears in orange on the chest. It also bears the motto “SEMPRE FORZA TORO” (Come on Bulls, forever) on the inside, and the inscription “TORINO FC 1906” with the year it was founded on the back.
An eco-friendly t-shirt for a sustainable planet
For the new kit, Joma has reaffirmed its commitment to caring for the environment by using 100% recycled polyester elastics. Most Joma kits already use this fabric. It is made from recycled sources, especially PET bottles, which become the raw material. This reduces CO2 emissions by 75% of CO2 and avoids the use of oil.
As for the benefits when exercising, recycled polyester provides elasticity, resistance and good breathability.
The best technologies on the market
First of all, MICRO-MESH SYSTEM technology is located in the areas most prone to sweating (the armpits) to help moisture evaporate quickly. In this way the player’s body will remain dry and comfortable, preventing post-exercise cooling.
Furthermore, each piece of fabric has been joined using the FLATLOCK seam system, which prevents chafing on the skin and enhances comfort during play.
(Report & Photo courtesy Joma Press Release)
