Saturday , August 13 2022

Macron launch Reading FC home kit to sensitise on matters of global warming!

The new Home shirt designed for Reading FC, a historic English team that plays in the Football League Championship, could not be more timely given the current climate crisis our planet is facing.

What makes this jersey unique is the thick multicoloured stripes graphic on the sleeves. Designed in collaboration with the University of Reading, the shirt aims to tell the story of the changes the English city has undergone in recent years due to global warming. The stripes go from white to light blue, then darker blue, light red and finally darker red. Each stripe represents the average temperature for a single year; on the new ‘Home’, they expressly represent the climate change in Reading over the 151 years, since the foundation of Reading Football Club. The design expresses a clear message of concern that goes beyond the borders of Reading and denotes the club’s sensitivity and desire to involve players, staff and even fans in this process of raising awareness.

The new ‘Home’ has a knitted mandarin collar to complement its classic blue and white horizontal stripe configuration. The backneck is personalised with the club’s colours and crest, and on the outer backneck, there is a crown in white, one of Reading FC’s symbols. On the right side of the chest, the Macron Hero features in white, while the club crest appears on the left side. “We can’t do everything, but we also can’t do nothing. We are not perfect, but this is the beginning of a journey.”, these are the words of the English club, keen to involve its fans in this conversation through the shirt.

The home kit is completed by white shorts with blue drawstrings and side bands that echo the graphics on the sleeves and blue socks with a white upper border with two thin red horizontal stripes. The kit also features a blue shorts option with white drawstrings. The jersey has a Slim Fit, the main fabric used is Eco-Softlock, and the presence of Eco-micromesh inserts ensures the technical garment is lightweight and perfectly breathable.

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