The renowned Swiss watch brand TAG Heuer earlier this week announced that they are the new Official Timekeeper of the Japan football league, the J-league, as a top partner.
The J-League chairman, Mitsuru Murai said, “We are very excited about this new partnership with TAG Heuer who will become the J League’s first official Time Keeper. ”
The official press announcement was the occasion for TAG to present its historical strong bonds with the sport universe, with a special highlights on the very active connection to football worldwide.
Yasuomi Kawamura, General Manager of TAG Heuer Japan and J-league chairman, Mitsuru Murai revealed, with three very special guests, the legend Tsuyoshi Kitazawa, the J-League first triple Top scorer Yoshito Okubo and the MVP 2016 Tadanari Lee, the official referee board branded with TAG Heuer.
But the climax of the afternoon was of course the first Japan football wall challenge moment, a defy of agility and precision for the two J-League star players and the legendary midfielder. After a tight tournament round, Tadanari Lee finally beats his senior, and confirmed he truly deserves to the MVP and best player of the J-League this year. He received as a special prize for this performance a TAG Heuer Carrera Calibre H01 chronograph 43mm, the newest model launched in Japan this fall.