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Tag Archives: Bundesliga International

Bundesliga International strengthens leadership team ahead of APAC expansion!

Bundesliga International is strengthening its presence in Asia through multiple new appointments to fuel its growth across the Asia Pacific region and India. The strategic restructuring will allow for more focused and deeper market growth in key Asian markets and intensify key market projects and cooperation with regional football, sports …

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China’s U-16 team visit VfB Stuttgart!

During a nine-day visit to Stuttgart between February 24 and March 3, China’s U-16 international side not only got to know the city and VfB Stuttgart but gained a valuable insight into the workings at a Bundesliga football club. The youngsters from the Chinese Football Association (CFA) trained nearly every …

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RB Leipzig takes over NYC’s Big Apple!

RB Leipzig joined Bundesliga International and Street FC for a watch party in New York City last weekend. While the RB Leipzig first team traveled to Munich to take on FC Bayern Munich in the Bundesliga’s primetime clash of Matchday 23, Leipzig fans joined other Bundesliga supporters at a special …

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Bundesliga International announces partnership with BigHit for Bundesliga Dream India!

In collaboration with BigHit, the ‘Bundesliga Dream India’ seeks to identify the best talent across the Indian subcontinent from two different age groups, with the successful trialists invited to travel to Germany for an immersive training camp experience. The objective of the project is to create a pathway for talented …

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Bundesliga International & Sportradar announce long-term extension of exclusive partnership!

Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga, and Sportradar today announced the extension and expansion of their global partnership for an additional six years, through to the end of the 2031-2032 season. Over the course of the extended agreement, the two parties will collaborate on bringing to market …

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Bundesliga Dream China gets underway in Mönchengladbach!

In coordination with the Chinese Football Association (CFA), 20 members of the China U-16 men’s national team have arrived in Germany as part of the latest ‘Bundesliga Dream’ project. Jointly organised by Bundesliga International and the CFA, and in collaboration with Bundesliga clubs Borussia Mönchengladbach, VfB Stuttgart and Bayer 04 …

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Bundesliga International & Setanta Sports extends partnership across Eurasian territories!

Bundesliga International and Setanta Sports have agreed to an expansion of their broadcast rights partnership, which includes the renewal of 10 Eurasian markets and the additional inclusion of three Baltic territories. Since the start of the 2015-16 season, Setanta Sports has been broadcasting the Bundesliga and Bundesliga 2 in Armenia, …

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Bundesliga International takes football to the streets with Street FC partnership!

Bundesliga International and Street FC have announced a partnership intended to deliver more opportunities for recreational football players throughout the United States, while also creating additional chances for fans to engage with their favourite Bundesliga and Bundesliga 2 clubs. Street FC hosts 5v5 street soccer games on hard-court surfaces in …

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Bundesliga International partners with Safe-Hub to deliver youth football series in South Africa!

Bundesliga International has partnered with Safe-Hub in South Africa to launch the “Bundesliga x Safe-Hub Series”, a four-month fair play tournament series, with the aim of creating a safe space for children and young adults to play football and engage with educational and sporting programmes. Safe-Hub creates communities in collaboration …

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Bundesliga International announces long-term strategic cooperation with Coupang Play in Korea!

Bundesliga International has entered into a long-term strategic partnership with leading digital streamer Coupang Play, which will officially begin at the start of the 2024-25 season. The agreement gives Coupang Play exclusive rights to Bundesliga and Bundesliga 2, as well as the German Supercup and the relegation play-off matches. The …

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