Arunava about Football A look at football & the world through my eyes!
Related Articles
On Friday adidas and Parley for the Oceans have unveiled the first performance football products with the launch of the adidas x Parley Real Madrid home jersey, which will be seen on-pitch for the first and only time when Real Madrid face Real Sporting de Gijón on Saturday, November 26.
Made from Parley Ocean Plastic and water-based environmentally friendly prints, the all-red Bayern Munich kits feature the club logo, three stripes and sponsors’ logos in the same colour as the kit for a unique look. The Ocean Plastic used in the jerseys is created from up-cycled marine plastic pollution intercepted by Parley clean-up operations in coastal areas of the islands of the Maldives. To reflect the jersey’s unique story and Parley’s commitment to the oceans, both club and sponsors agreed not to have the logo visible in order to make the shirt as sustainable as possible.
The one-off kit design also features mesh inserts on the inside of sleeves for improved ventilation, a back-neck tape with the message “For the oceans” and an adidas x Parley loop label with an integrated NFC chip to offer fans further information on the partnership.
Real Madrid defender Marcelo, said: “The Ocean is a place I hold close to my heart after growing up in Rio de Janeiro and I have fond memories of playing on the beach when I was a kid. It’s amazing to be part of this project and to know that the club I love is making a difference in helping to keep the oceans clean.”
As a founding member, adidas supports Parley for the Oceans in its education and communication programmes, as well as its comprehensive Ocean Plastic Program that intends to end plastic pollution of the oceans though the three pillars of the Parley A.I.R. Strategy: Avoid, Intercept and Redesign. Additionally, adidas and Parley collaborate to turn ocean waste into high-performance apparel by converting up-cycled marine plastic debris into technical yarn fibres.
