English Championship side Reading FC and Macron have proudly presented the new shirts that The Royals will wear in the 2019/20 season. The Home shirt carries the traditional blue and white hoops, enriched by subtle tone on tone pinstripes throughout the design. The collar is a Korean style and inside …
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The largest beer brand in the world, Budweiser, trading under the name Bud in the Netherlands, is a new partner of both Ajax Amsterdam’s first men’s and women’s team. With the partnership between Ajax and Bud, the beer brand wants to conquer the European market. Nicolas Bartholomeeusen, Managing Director of …
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English Premier League side Newcastle United has announced a new partnership with cryptocurrency platform StormGain, which will see the company’s logo appearing on all 2019/20 first team shirts. The club’s new PUMA away kit, which features dark green shirts, shorts and socks, was revealed on Friday morning, giving supporters a …
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Danish 1st Division side HB Køge earlier this month announced George Altirs, President of international sportswear and team brand Capelli Sport, as the club’s new majority owner. Per the club’s official announcement, Altirs’ will hold 76 percent ownership of the club through a major financial investment to support club operations, …
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Just as in each year for the last 12, S.S. Lazio Roma set up their pre-season camp in the shadow of the Dolomites, at Auronzo di Cadore, and it is here that the club and Macron have unveiled the new Away shirt that will be worn throughout the 2019/20 season. …
Read More »English Premier League side Southampton FC has announced a multi-year global partnership with India’s number-one beer brand Kingfisher. The iconic brand is one of India’s most heralded exports, and, like the Saints, possesses a rich history, tracing its roots all the way back to 1857. The agreement represents Kingfisher’s first …
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The Third shirt that Italian Serie A side Udinese Calcio will wear in the 2019/20 season has been unveiled by Macron. An elegant anthracite grey shirt with a Korean style collar and a subtle embossed representation of the local Mountains, achieved through a pinstripe design that covers the front side. …
Read More »AIA Group Limited, the world’s largest independent publicly listed pan-Asian life insurance group, has announced the extension of its long standing and successful partnership with Tottenham Hotspur FC. Following an expansion of the partnership in 2017, when AIA became the Club’s Global Principal Partner, yesterday’s announcement in Shanghai will see …
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The technical partnership contract has been signed that will tie Erreà Sports to Fosa Juniors FC, the reigning 2018/19 Champions of the top tier of football in Madagascar. The Fosa Juniors FC team are a young footballing club from the city of Mahajanga that, in the four years since their …
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Soccerex has announced that Lisbon based media agency, Remarkable will be an official marketing partner for Soccerex Europe on September 5/6 in Oeiras, Portugal. Remarkable will manage Soccerex’s social media channels in the build-up to and during Soccerex Europe, which will be held for the first time in Portugal. The …
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