The Confédération Africaine de Football (“CAF”) has announced Ecobank, the leading pan-African banking group, as an Official Sponsor of the TotalEnergies CAF Africa Cup of Nations, Côte d’Ivoire 2023. The TotalEnergies CAF Africa Cup of Nations, the biggest event in Africa, will kick off on 13 January 2024 in Côte …
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World Football Summit Asia (WFS Asia), the first-ever football industry event in the Kingdom of Saudi Arabia, kicked off in Jeddah, establishing the city as the temporary capital of the football world, and enabling the key decision-makers from clubs, leagues, federations, and brands associated with the sport to shape future …
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Indian Super League team Bengaluru FC have announced that Fast&Up, a leading provider of cutting-edge sports nutrition, has renewed its partnership with the club as its Official Nutrition Partner. A prominent name in the Indian sports and active nutrition market, Fast&Up has revolutionized smart nutrition and nutritional supplements since its …
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Watch the Kerala Blasters Kravin’ Crossbar Challenge featuring the defenders Sandeep Singh, Hormipam Ruivah, and Naocha Singh.
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The second edition of World Football Summit Asia will take place in Jeddah, Saudi Arabia, on December 12/13, 2023, bringing together key decision-makers from the global football industry and expecting over 1,000 attendees from more than 70 countries in the first event of its kind in the country; Some notable …
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UEFA have announced a first-time partnership with Unilever, a global leader in consumer goods, as an official sponsor of UEFA EURO 2024. Through this collaboration, Unilever will activate its renowned brands from both the Nutrition and Personal Care business groups during next year’s final tournament. Beyond the sponsorship, Unilever’s brands …
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New Balance and São Paulo Futbol Club, two global institutions, will work together from January 2024. New Balance, through Brazilian distribution partner New Brasil Artigos Esportivos LTDA, will provide sports equipment to the three-time FIFA Club World Cup champions, in a sponsorship agreement that will provide uniforms for the men’s …
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The CONCACAF W Gold Cup is the new premier women’s national team competition in the CONCACAF region and a key part of the CONCACAF W women’s football strategy launched in 2019, aimed at prioritizing the growth of women’s football at all levels. This will be the first-ever edition of the …
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Monster Energy has been a partner in the Sponsors Club at Bayer 04 Leverkusen since the start of the 2023/24 season. Monster Energy has shown their products at Werkself home games on the LED advertising hoardings at the BayArena. Monster Energy activated the next stage of the partnership with the …
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The football industry is embracing new technologies at an exponential rate. One of these groundbreaking shifts relates to the adoption of virtual technologies, which helps football properties connect with any stakeholder around the world at any time and drive operational efficiencies across the sports business. After working with top sports …
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