Business of Football

BKT of India announced as new Italy’s Serie B title sponsor!

The Italian Serie B (Lega Nazionale Professionisti Serie B), the second-highest division in Italian club football, has announced a deal with BKT which will see the Indian tyre manufacturer become the new title sponsor of the league. The deal will run for three seasons, from 2018/19 to 2020/21 and the …

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adidas reveals Official Match Ball for the Knockout Stage of the 2018 FIFA World Cup in Russia!

adidas Football has today revealed the Official Match Ball for the knockout stage of the 2018 FIFA World Cup in Russia. The Telstar Mechta comes with a new vivid red design inspired by the colours of the host nation, as well as the rising heat of knockout-stage football. – The …

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Representatives of the global sports industry attend Sport and Future conference!

During the 2018 FIFA World Cup in Russia, the international conference Sport and the Future will take place in Moscow, starting on June 29. The event will gather over 300 representatives from international sporting organisations, leading experts on worldwide sports and the heads of international and national football associations, leagues …

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The Wings of the Eagle on the new Macron created Vitesse Arnhem kits!

Dutch Eredivisie side BV Vitesse Arnheim and Italian kit maker Macron have presented the new shirts that the Arnhem club will wear next season. The Home shirt, in the traditional yellow and black colours of the club with vertical stripes, has the detail of the two-headed eagle on the chest …

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Elegance and sharp lines in Errea’s new kits for CD Numancia de Soria!

Elegance, great attention to detail and sharp lines are all a feature of Erreà’s new kits for Spanish LaLiga 2 side C.D. Numancia’s forthcoming 2018/19 season. The team have just finished an astonishing season in which they missed promotion to the top tier of Spanish football by a whisker. A …

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CD Leganes & Betway reach sponsorship agreement for the next two seasons!

Spanish LaLiga side CD Leganés and Betway have reached a sponsorship agreement for the next two seasons with the bookmaker appearing on the front of the official team kits and in the stadium. Betway has been the principal sponsor of West Ham United in the English Premier League since 2015 …

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Lincoln City FC unveils its new 2018-2019 home kit by Errea!

A retro feel with a yearning for change is what characterises the first official shirt presented by English League Two side Lincoln City FC sporting the Erreà Sport logo. The graphics, featuring vertical red and white stripes, are embellished by small red dashes that enrich and move the stylish motif …

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