Bundesliga International, full subsidiary of the DFL Deutsche Fußball Liga, has appointed Infront to manage the media rights of the Bundesliga and Bundesliga 2 across a multitude of European territories. The partnership will run for four years, starting from 2025-26 until the end of the 2028-29 season. The package includes …
Read More »Lega Serie A and Infront partner in Asian media rights deal!
Lega Serie A has appointed Infront to exclusively manage the media rights for Serie A, Coppa Italia and Supercoppa Italiana in 36 Asian territories *. After the league finalised a series of international broadcast deals for the new cycle directly with broadcast partners, it has decided to rely on Infront’s …
Read More »Infront to manage Italy’s Serie A international media rights until 2024!
Italy’s Lega Serie A has appointed Infront to manage its international media rights for all platforms across Europe, Asia, Oceania, sub-Saharan Africa and Americas (excl. USA) for the next three seasons from 2021/22 to 2023/24. The Lega Assembly ratified Infront’s proposal for the commercialisation of the league’s worldwide media rights …
Read More »Premier League extends African partnership with Infront!
The Premier League has prolonged its partnership with Infront, a Wanda Sports Group company, for free-to-air rights (FTA) across sub-Saharan Africa until the end of the 2024/25 season. Premier League Director of Broadcasting Paul Molnar said: “We have been very impressed with Infront’s approach to bringing the Premier League to …
Read More »Germany’s DFB terminates cooperation with Infront!
The German FA (Deutscher Fußball-Bund – DFB), has announced the termination of all existing contracts with its marketing partner Infront Sports & Media. The decision was made by the DFB presidium during a video conference yesteday. “The DFB, which had obtained evidence of possible damaging actions of Infront towards the …
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