Budweiser announced a long-term partnership with global football icon Lionel Messi. Admired by fans and respected by rivals, the King of Beers is celebrating his journey to the pinnacle of global football, defined by his commitment and relentless determination to both his teammates and craft. To introduce the collaboration, Budweiser …
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Manchester City has announced it has renewed its strategic partnership with Korean tyre giant, Nexen Tire, taking the partnership into its third term through the new multi-year deal. The partnership began in 2015 and has grown to include sponsorship of both the men’s and women’s teams, elite development squad and …
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Premier League champions Liverpool FC has teamed up with luxury Swiss watch brand TRIBUS in a new global partnership. Starting its long-term partnership with the club, TRIBUS will become the Reds’ official global wristwatch and timing partner from the beginning of the new 2020-21 season. As part of the new …
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Premier League champions Liverpool FC has welcomed Cadbury to the Reds family as its first official global chocolate partner. The three-year deal will see the world’s leading chocolate brand apply its ‘Glass and a Half in Everyone’ generosity ethos to its work with the club, with Cadbury giving back to …
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The Premier League has announced that Hublot is to become its Official Timekeeper from the start of the 2020/21 season. As Official Timekeeper for the League, Hublot will time every match pitchside and on TV screens all over the world. The Hublot logo will sit alongside the on-screen graphic showing …
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The German Football Association’s (DFB) academy and technology company Peloton will begin cooperation immediately. The partnership focuses on fitness innovation and will last for two years initially, benefitting the men’s, women’s and U-21s national sides. The company developed the ‘Peloton Bike’, which will be used in the future in areas …
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Promoted EPL side Fulham Football Club has announced global gaming brand BetVictor as its new Main Team Partner, until summer 2022. The two-year deal will see the BetVictor logo displayed on the front of the playing shirts worn by the Club’s First Team and Women’s Team for the duration of …
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ABP Ananda reports from the Kolkata Maidans and spoke with East Bengal fans who are excited about the new tie-up with Shree Cement.
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Here comes the ZEE 24 Ghanta footage from Nabanna of the official press conference featuring the West Bengal chief minister Mamata Banerjee, government officials, the East Bengal Club officials, Shree Cement management and Tarun Jhunjhunwala (Reliance Industries).
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As News18 Bangla reports from Kolkata, city giants East Bengal Club have gotten Shree Cements as their new investors which will allow them to play in the ISL-7.
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