Wednesday , February 21 2024

Tag Archives: Weibo

Portugal’s federation sign strategic partnership with Weibo!

The Portuguese Football Federation (FPF) continues to grow its presence in China, becoming the first Football Federation to sign a strategic partnership with the leading social media platform in China, Weibo. This partnership takes place shortly after the inauguration of the official National Selection store at Alibaba Tmall earlier this …

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LaLiga named Best competition of 2020 in China!

LaLiga has received the award for the “Best competition of 2020” in the prizes awarded by the Sina Weibo platform, the Chinese equivalent of Twitter, and the specialized medium ScoreSport (Qiduoduo). The Spanish competition has been chosen after weighing up the votes of experts (50%), fans (25%) and analyzing the …

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Chelsea FC is first EPL club to partner China’s Weibo platform!

Chelsea Football Club is enhancing its presence in China by becoming the first Premier League side to agree a strategic partnership with leading Chinese social media platform Weibo. As part of the partnership, Chelsea FC will utilise the Weibo platform to deliver new and exclusive original content for Blues fans …

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FIFA launches digital presence in China!

Today FIFA launched its digital presence in China on the Weibo platform. China has the world’s largest internet user base and Weibo is the country’s largest social media platform. Kicking off FIFA’s digital arrival in China, the official @FIFA account was inaugurated and engaged fans through a creative interactive campaign …

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