Business of Football

Iceland FA launch new identity for its national teams with an epic video!

The Football Association of Iceland – Knattspyrnusamband Íslands (KSÍ) – has launched a brand-new identity for the Icelandic national teams with an epic video. A new crest for all the senior and junior national teams is at the heart of the new identity which does also feature a new national …

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Celtic Glasgow welcome adidas as new technical partner!

Celtic Glasgow FC has welcomed adidas as its new official kit supplier, marking the beginning of a new five-year deal, believed to be the biggest kit sponsorship ever to be announced across Scottish sport. Celtic are delighted to be partnering with the global leader in football. adidas is the official …

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PUMA & Borussia Mönchengladbach launch the 2020/21 home kit!

Sportswear giants PUMA and German Bundesliga side Borussia Mönchengladbach have launched the clubs all white 2020/21 season home kit. The new Foals home shirt from PUMA as a slick yet stylish design which is an homage to Borussia’s 8-Grad building. Small diamonds can be seen on the short-sleeve shirt with …

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Castore & Glasgow Rangers unveil new 2020/21 Home Kit!

Castore and Glasgow Rangers have unveiled the 2020/21 Home kit to Rangers supporters around the world and enter an exciting new era in the club’s recent history. Inspired by the iconic Rangers jerseys of the past – which have been worn by so many illustrious captains as they have lifted …

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Schalke 04 announce new sleeve sponsor HARFID!

HARFID, a medium-sized owner-operated construction and project management company, will become Schalke’s new sleeve sponsor for the 2020/21 season. HARFID’s partnership with Schalke began in 2018, and was the sleeve sponsor for Schalke’s 2019/20 DFB-Pokal season. With the new sponsorship, HARFID have become a premium partner of the Royal Blues. …

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Pushologies appoints iSportconnect as a strategic partner!

iSportconnect has announced their latest consultancy client, content delivery specialists, Pushologies. The fast-growing service provider uses proprietary cutting-edge technology to enable brands to deliver content of any size and duration directly to mobile devices, without the need for streaming. Pushologies’ software integrates into an existing app using a simple SDK, …

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Atletico Madrid’s new kit by Nike capture club motto, “Our heart unites us, Atleti unites us”!

Atlético de Madrid’s 2020-21 home kit embodies the lasting values of the club through a classic interpretation of their famous colours. Los Rojiblancos is a team that backs up elite talent with hard work and determination — traits also shared by Atleti supporters in the stands. Few clubs enjoy such …

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Macron is new Technical Sponsor of K. Sint-Truidense V.V.!

Macron is adding a new club from the Belgian Jupiler League in K. Sint-Truidense V.V, commonly known as Sint-Truiden, based in the homonymous Flemish town. Starting from the upcoming 2020/21 season, the Italian brand will be the technical sponsor of the so-called De Kanaries. The Sint-Truiden club was founded in …

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Singula Decisions appoints iSportconnect to help Sports Subscription Businesses drive growth!

iSportconnect, The Worlds Largest Private Business Sport Network, has been appointed by Singula Decisions, specialists in Subscriber Intelligence, to help sports subscription businesses drive growth. Working together, Singula Decisions will leverage iSportconnect’s vast experience in the sports market to validate the businesses proposition and go-to-market with the Singula® Subscriber Intelligence platform. The multi-award …

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Chelsea FC announce mobile network Three as their shirt sponsor!

Chelsea Football Club has announced that as of on July 1, mobile network Three is their new principal shirt sponsor. As the newest team member, Three is keen to help connect Chelsea FC more than ever before and hopes to be more to you than just a logo on a …

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